# Content Architecture Template

## Page Hierarchy Structure

```
[Page URL: /service-name]
│
├── H1: [Primary Keyword-Optimized Headline]
│   Example: "강남 눈 성형 전문의가 만드는 자연스러운 눈매"
│   Word Count Target: 15-25 characters
│   Keyword Placement: Primary keyword at beginning
│
├── Hero Section [Above Fold]
│   ├── Value Proposition (30-50 words)
│   │   └── Keywords: Primary + 1 LSI
│   ├── Trust Signals (3-5 items)
│   │   ├── Certification badges
│   │   ├── Years of experience
│   │   └── Success cases number
│   └── Primary CTA
│       └── Text: "무료 상담 신청하기"
│
├── H2: [Service Name] 이란? [Problem/Solution Framework]
│   Word Count: 200-300 words
│   Keywords: Primary (1x), LSI (2-3x)
│   ├── H3: 이런 고민이 있으신가요? [Pain Points]
│   │   ├── Pain point 1 (include LSI keyword)
│   │   ├── Pain point 2 (include LSI keyword)
│   │   └── Pain point 3 (include LSI keyword)
│   └── H3: [Clinic Name]의 솔루션 [Benefits]
│       ├── Benefit 1 (address pain point 1)
│       ├── Benefit 2 (address pain point 2)
│       └── Benefit 3 (address pain point 3)
│
├── H2: [Service Name] 종류 및 방법 [Service Categories]
│   Word Count: 400-500 words total
│   Keywords: Category-specific LSI keywords
│   ├── H3: [Sub-service 1] - [LSI Keyword Variation]
│   │   ├── Description (80-100 words)
│   │   ├── Best for (target audience)
│   │   ├── Duration & Recovery
│   │   └── CTA: "자세히 보기"
│   ├── H3: [Sub-service 2] - [LSI Keyword Variation]
│   │   └── [Same structure as above]
│   └── H3: [Sub-service 3] - [LSI Keyword Variation]
│       └── [Same structure as above]
│
├── H2: [Clinic Name] [Service Name]만의 차별점 [Trust & Authority]
│   Word Count: 300-400 words
│   Keywords: Brand + Primary keyword combinations
│   ├── H3: 전문 의료진 [Doctor Credentials]
│   │   ├── Doctor profile summary
│   │   ├── Specializations
│   │   └── Certifications
│   ├── H3: 검증된 시술 결과 [Success Metrics]
│   │   ├── Number statistics
│   │   ├── Success rate
│   │   └── Patient satisfaction
│   └── H3: 첨단 장비 및 시설 [Facilities]
│       ├── Equipment descriptions
│       └── Safety protocols
│
├── H2: [Service Name] 자주 묻는 질문 [FAQ Section]
│   Word Count: 500-700 words
│   Keywords: Long-tail question keywords
│   ├── Q1: [Long-tail keyword as question]?
│   │   └── A: [40-60 word answer, keyword in first sentence]
│   ├── Q2: [Price-related question]?
│   │   └── A: [Include "비용" LSI keyword]
│   ├── Q3: [Recovery-related question]?
│   │   └── A: [Include "회복기간" LSI keyword]
│   ├── Q4: [Side-effect question]?
│   │   └── A: [Include "부작용" LSI keyword]
│   ├── Q5: [Process question]?
│   │   └── A: [Include process-related LSI]
│   ├── Q6: [Candidacy question]?
│   │   └── A: [Include target audience keywords]
│   └── Q7: [Results duration question]?
│       └── A: [Include maintenance keywords]
│
├── H2: [Service Name] 시술 과정 [Process Guide]
│   Word Count: 300-400 words
│   Keywords: "과정", "단계", procedural LSI
│   ├── H3: 상담 및 검사 [Consultation]
│   ├── H3: 시술 당일 [Procedure Day]
│   ├── H3: 회복 과정 [Recovery]
│   └── H3: 사후 관리 [Aftercare]
│
├── H2: 실제 고객 후기 [Social Proof]
│   Word Count: 200-300 words
│   Keywords: "후기", "리뷰", satisfaction keywords
│   ├── Review snippet 1
│   ├── Review snippet 2
│   ├── Review snippet 3
│   └── Before/After gallery teaser
│
└── H2: 상담 예약 안내 [Conversion Section]
    Word Count: 150-200 words
    Keywords: CTA-related, location keywords
    ├── H3: 상담 예약 방법
    ├── H3: 오시는 길
    └── H3: 문의 정보
```

## Keyword Density Map

| Section | Primary Keyword | LSI Keywords | Total Keywords |
|---------|----------------|--------------|----------------|
| Hero | 1 | 1-2 | 2-3 |
| Problem/Solution | 1 | 2-3 | 3-4 |
| Service Categories | 1-2 | 4-6 | 5-8 |
| Trust & Authority | 1 | 2-3 | 3-4 |
| FAQ | 2-3 | 5-7 | 7-10 |
| Process | 1 | 2-3 | 3-4 |
| Social Proof | 0-1 | 1-2 | 1-3 |
| Conversion | 1 | 1-2 | 2-3 |
| **Total** | **8-11** | **18-29** | **26-40** |

## Internal Linking Strategy

| From Section | To Page | Anchor Text | Purpose |
|-------------|---------|-------------|---------|
| Service Categories | Sub-service page | [Sub-service name] | Deep dive |
| FAQ | Price page | "비용 안내 페이지" | Conversion |
| Trust section | Doctor profile | "[Doctor name] 원장" | Authority |
| Process section | Consultation form | "상담 예약하기" | Conversion |
| Social proof | Gallery page | "더 많은 전후 사진" | Engagement |

## Content Length Guidelines

- **Total Page Length**: 2,000-2,500 words
- **Above Fold Content**: 100-150 words
- **Each H2 Section**: 200-500 words
- **Each H3 Subsection**: 80-150 words
- **Meta Description**: 150-160 characters
- **Image Alt Text**: 10-15 words each

## Schema Markup Requirements

```json
{
  "@context": "https://schema.org",
  "@type": "MedicalProcedure",
  "name": "[Service Name]",
  "description": "[Meta description]",
  "procedureType": "Cosmetic",
  "provider": {
    "@type": "MedicalOrganization",
    "name": "[Clinic Name]"
  }
}
```

## Mobile Content Adaptation

- Reduce hero text by 30%
- Show 3 FAQs initially (expand for more)
- Simplify navigation to single-column
- Increase CTA button size
- Compress trust signals to carousel
