---
description: E-commerce SEO audit and product schema validation
---

# SEO E-Commerce

Product page SEO audit, product schema validation, category taxonomy analysis, and Korean marketplace presence checking.

## Triggers
- "e-commerce SEO", "product SEO", "이커머스 SEO"

## Capabilities

1. **Product Page Audit** - Titles, meta descriptions, image alt text, H1 structure
2. **Category Taxonomy Analysis** - Depth, breadcrumb implementation, faceted navigation
3. **Duplicate Content Detection** - Parameter URLs, product variants, pagination issues
4. **Pagination SEO** - Validate rel=prev/next, canonical tags, infinite scroll handling
5. **Product Schema Validation** - Product, Offer, AggregateRating, Review, BreadcrumbList
6. **Rich Result Eligibility** - Required and optional property completeness checks
7. **Korean Marketplace Presence** - Naver Smart Store, Coupang, Gmarket, 11번가 detection

## Scripts

```bash
# Full e-commerce SEO audit
python /Users/ourdigital/Project/our-claude-skills/custom-skills/24-seo-ecommerce/code/scripts/ecommerce_auditor.py \
  --url https://example.com --json

# Product page audit only
python /Users/ourdigital/Project/our-claude-skills/custom-skills/24-seo-ecommerce/code/scripts/ecommerce_auditor.py \
  --url https://example.com --scope products --json

# Category taxonomy analysis
python /Users/ourdigital/Project/our-claude-skills/custom-skills/24-seo-ecommerce/code/scripts/ecommerce_auditor.py \
  --url https://example.com --scope categories --json

# Korean marketplace presence check
python /Users/ourdigital/Project/our-claude-skills/custom-skills/24-seo-ecommerce/code/scripts/ecommerce_auditor.py \
  --url https://example.com --korean-marketplaces --json

# Validate product schema on single page
python /Users/ourdigital/Project/our-claude-skills/custom-skills/24-seo-ecommerce/code/scripts/product_schema_checker.py \
  --url https://example.com/product/123 --json

# Batch validate from sitemap (sample 50 pages)
python /Users/ourdigital/Project/our-claude-skills/custom-skills/24-seo-ecommerce/code/scripts/product_schema_checker.py \
  --sitemap https://example.com/product-sitemap.xml --sample 50 --json
```

## Output
- Product page issue list by severity (critical, high, medium, low)
- Category structure analysis (depth, breadcrumbs, faceted nav issues)
- Schema validation results (pages with/without schema, common errors)
- Rich result eligibility assessment
- Korean marketplace presence status (Naver Smart Store, Coupang, Gmarket)
- Reports saved to Notion SEO Audit Log (Category: E-Commerce SEO, ID: ECOM-YYYYMMDD-NNN)
