event_name,event_category,trigger_type,trigger_condition,parameters,custom_dimensions,custom_metrics,ga4_mapping,meta_mapping,kakao_mapping,gads_mapping,priority,notes
page_view,engagement,pageview,All Pages,-,-,-,page_view (auto),PageView,pageView,-,P1,자동 수집
view_item,ecommerce,dataLayer,event equals 'view_item',"items[], value, currency",page_type,-,view_item,ViewContent,viewContent,-,P1,상품 상세 조회
view_item_list,ecommerce,dataLayer,event equals 'view_item_list',"item_list_id, item_list_name, items[]",-,-,view_item_list,ViewContent,viewContent,-,P2,상품 목록 조회
select_item,ecommerce,dataLayer,event equals 'select_item',"item_list_id, items[]",-,-,select_item,-,-,-,P3,목록에서 상품 선택
add_to_cart,ecommerce,dataLayer,event equals 'add_to_cart',"items[], value, currency",-,-,add_to_cart,AddToCart,addToCart,-,P1,장바구니 담기
remove_from_cart,ecommerce,dataLayer,event equals 'remove_from_cart',"items[], value, currency",-,-,remove_from_cart,-,-,-,P2,장바구니 삭제
view_cart,ecommerce,dataLayer,event equals 'view_cart',"items[], value, currency",-,-,view_cart,-,-,-,P2,장바구니 조회
add_to_wishlist,ecommerce,dataLayer,event equals 'add_to_wishlist',"items[], value, currency",-,wishlist_adds,add_to_wishlist,AddToWishlist,addToWishlist,-,P3,위시리스트 추가
begin_checkout,ecommerce,dataLayer,event equals 'begin_checkout',"items[], value, currency, coupon",-,-,begin_checkout,InitiateCheckout,beginCheckout,-,P1,결제 시작
add_shipping_info,ecommerce,dataLayer,event equals 'add_shipping_info',"items[], value, currency, shipping_tier",-,-,add_shipping_info,-,-,-,P2,배송정보 입력
add_payment_info,ecommerce,dataLayer,event equals 'add_payment_info',"items[], value, currency, payment_type",-,-,add_payment_info,AddPaymentInfo,addPaymentInfo,-,P2,결제정보 입력
purchase,ecommerce,dataLayer,event equals 'purchase',"transaction_id, items[], value, currency, tax, shipping, coupon",payment_method,-,purchase,Purchase,purchase,purchase,P1,구매 완료
refund,ecommerce,dataLayer,event equals 'refund',"transaction_id, items[], value, currency",-,-,refund,-,-,-,P2,환불
login,engagement,dataLayer,event equals 'login',method,-,-,login,-,login,-,P2,로그인
sign_up,engagement,dataLayer,event equals 'sign_up',method,-,-,sign_up,CompleteRegistration,completeRegistration,sign_up,P2,회원가입
search,engagement,dataLayer,event equals 'search',"search_term, results_count",-,-,search,Search,search,-,P2,검색
generate_lead,lead_gen,dataLayer,event equals 'generate_lead',"value, currency, lead_source",-,-,generate_lead,Lead,participation,submit_lead_form,P1,리드 생성
form_start,lead_gen,dataLayer,event equals 'form_start',"form_id, form_name",-,form_starts,custom,-,-,-,P2,폼 시작
form_submit,lead_gen,dataLayer,event equals 'form_submit',"form_id, form_name, success",-,-,custom,Lead,participation,-,P1,폼 제출
share,engagement,dataLayer,event equals 'share',"method, content_type, item_id",-,-,share,-,-,-,P3,공유
cta_click,engagement,click,Click matches CTA selector,"cta_id, cta_text, cta_location",-,-,custom,-,-,-,P3,CTA 클릭
video_start,engagement,dataLayer,event equals 'video_start',"video_title, video_id, video_duration",-,-,custom,-,-,-,P3,비디오 시작
video_complete,engagement,dataLayer,event equals 'video_complete',"video_title, video_id",-,-,custom,-,-,-,P3,비디오 완료
scroll_depth,engagement,scroll,Scroll 90%,percent,-,-,scroll (auto),-,-,-,P3,스크롤 깊이
