directory changes and restructuring

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custom-skills/11-seo-on-page-audit/desktop/SKILL.md

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+---
+name: seo-on-page-audit
+version: 1.0.0
+description: On-page SEO analyzer for meta tags, headings, links, images, and Open Graph. Triggers: on-page SEO, meta tags, title tag, heading structure, alt text.
+allowed-tools: mcp__firecrawl__*, mcp__perplexity__*, mcp__notion__*
+---
+
+# SEO On-Page Audit
+
+## Purpose
+
+Analyze single-page SEO elements: meta tags, heading hierarchy, internal/external links, images, and social sharing tags.
+
+## Core Capabilities
+
+1. **Meta Tags** - Title, description, canonical, robots
+2. **Headings** - H1-H6 structure and hierarchy
+3. **Links** - Internal, external, broken detection
+4. **Images** - Alt text, sizing, lazy loading
+5. **Social** - Open Graph, Twitter Cards
+
+## MCP Tool Usage
+
+```
+mcp__firecrawl__scrape: Extract page HTML and metadata
+mcp__perplexity__search: Research SEO best practices
+mcp__notion__create-page: Save audit findings
+```
+
+## Workflow
+
+1. Scrape target URL with Firecrawl
+2. Extract and analyze meta tags
+3. Map heading hierarchy
+4. Count and categorize links
+5. Check image optimization
+6. Validate Open Graph tags
+7. Generate recommendations
+
+## Checklist
+
+### Meta Tags
+- [ ] Title present (50-60 characters)
+- [ ] Meta description present (150-160 characters)
+- [ ] Canonical URL set
+- [ ] Robots meta allows indexing
+
+### Headings
+- [ ] Single H1 tag
+- [ ] Logical hierarchy (no skips)
+- [ ] Keywords in H1
+
+### Links
+- [ ] No broken internal links
+- [ ] External links use rel attributes
+- [ ] Reasonable internal link count
+
+### Images
+- [ ] All images have alt text
+- [ ] Images are appropriately sized
+- [ ] Lazy loading implemented
+
+### Open Graph
+- [ ] og:title present
+- [ ] og:description present
+- [ ] og:image present (1200x630)
+
+## Output Format
+
+```markdown
+## On-Page Audit: [URL]
+
+### Meta Tags: X/5
+| Element | Status | Value |
+|---------|--------|-------|
+
+### Headings: X/5
+- H1: [text]
+- Hierarchy: Valid/Invalid
+
+### Links
+- Internal: X
+- External: X
+- Broken: X
+
+### Recommendations
+1. [Priority fixes]
+```
+
+## Limitations
+
+- Single page analysis only
+- Cannot detect JavaScript-rendered content issues
+- External link status requires additional crawl