Restructure skill numbering: SEO 11-30, GTM 60-69, reserve 19-28 for future skills
Renumber 12 existing skills to new ranges: - SEO: 11→13, 12→18, 13→16, 14→17, 15→14, 16→15, 17→29, 18→30, 19→12 - GTM: 20→60, 21→61, 22→62 Update cross-references in gateway architect/builder skills, GTM guardian README, CLAUDE.md (skill tables + directory layout), and AGENTS.md (domain routing ranges). Co-Authored-By: Claude Opus 4.6 <noreply@anthropic.com>
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custom-skills/13-seo-on-page-audit/desktop/SKILL.md
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---
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name: seo-on-page-audit
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description: |
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On-page SEO analyzer for meta tags, headings, links, images, and Open Graph.
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Triggers: on-page SEO, meta tags, title tag, heading structure, alt text.
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---
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# SEO On-Page Audit
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## Purpose
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Analyze single-page SEO elements: meta tags, heading hierarchy, internal/external links, images, and social sharing tags.
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## Core Capabilities
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1. **Meta Tags** - Title, description, canonical, robots
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2. **Headings** - H1-H6 structure and hierarchy
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3. **Links** - Internal, external, broken detection
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4. **Images** - Alt text, sizing, lazy loading
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5. **Social** - Open Graph, Twitter Cards
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## MCP Tool Usage
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```
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mcp__firecrawl__scrape: Extract page HTML and metadata
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mcp__perplexity__search: Research SEO best practices
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mcp__notion__create-page: Save audit findings
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```
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## Workflow
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1. Scrape target URL with Firecrawl
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2. Extract and analyze meta tags
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3. Map heading hierarchy
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4. Count and categorize links
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5. Check image optimization
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6. Validate Open Graph tags
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7. Generate recommendations
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## Checklist
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### Meta Tags
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- [ ] Title present (50-60 characters)
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- [ ] Meta description present (150-160 characters)
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- [ ] Canonical URL set
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- [ ] Robots meta allows indexing
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### Headings
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- [ ] Single H1 tag
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- [ ] Logical hierarchy (no skips)
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- [ ] Keywords in H1
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### Links
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- [ ] No broken internal links
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- [ ] External links use rel attributes
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- [ ] Reasonable internal link count
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### Images
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- [ ] All images have alt text
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- [ ] Images are appropriately sized
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- [ ] Lazy loading implemented
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### Open Graph
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- [ ] og:title present
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- [ ] og:description present
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- [ ] og:image present (1200x630)
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## Output Format
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```markdown
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## On-Page Audit: [URL]
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### Meta Tags: X/5
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| Element | Status | Value |
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|---------|--------|-------|
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### Headings: X/5
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- H1: [text]
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- Hierarchy: Valid/Invalid
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### Links
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- Internal: X
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- External: X
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- Broken: X
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### Recommendations
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1. [Priority fixes]
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```
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## Limitations
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- Single page analysis only
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- Cannot detect JavaScript-rendered content issues
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- External link status requires additional crawl
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## Notion Output (Required)
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All audit reports MUST be saved to OurDigital SEO Audit Log:
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- **Database ID**: `2c8581e5-8a1e-8035-880b-e38cefc2f3ef`
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- **Properties**: Issue (title), Site (url), Category, Priority, Found Date, Audit ID
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- **Language**: Korean with English technical terms
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- **Audit ID Format**: [TYPE]-YYYYMMDD-NNN
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