chore(dintel-skills): align Agent Corps with canon v1.0 / BRAND-GUIDE v1.3
Standardize all 9 dintel-* skills + shared infrastructure against the new D.intelligence canon (brand-canon, fact-sheet, service-architecture, naming-conventions v1.0) and BRAND-GUIDE v1.3. Term replacements (applied across SKILL.md, CLAUDE.md, scripts, refs): - Slogan: SMART Marketing Clinic -> SMART Marketing Intelligence (Clinic is now an OurDigital asset; split enforced) - Core Values: Scientific/Practical -> Science/Practice - MD category: Marketing Diagnosis -> Measurement Design - Brand Character: 마케팅 주치의 -> 성과중심의 데이터 기반 마케팅 과학자 - Address: 송파테라타워/황새울로 -> 판교글로벌비즈센터 1층 36호 (13449) - External email: contact@ -> info@dintelligence.co.kr - CEO title: D.HIVE CEO & Founder / Senior Advisor -> 대표이사 - Tone keywords: Scientific/Practical/Outcome-oriented -> Science-driven/Practice-oriented/Outcome-focused - Foreign-word literals: 감사 보고서/리포트/결과 -> 진단 ~ (audit->진단) - Adjacent services: removed Courses (transferred to OurDigital Practice) Structural changes: - Insert "v1.3 정합성 - 단일 진실" block citing canon docs in all 9 SKILL.md files (preserves single source of truth at runtime). - Bump version (1.0->1.1 or 1.1->1.2) and add canon_compliance: v1.3 + last_updated: 2026-05-18 to every frontmatter. - Expand brand.py: CORPORATE/LAB dicts (full address, biz reg, CEO), TRANSLATION_STANDARDS, ADJACENT_SERVICES. PROHIBITED_WORDS grew 13 -> 24 entries so Brand Guardian flags legacy phrases at runtime. - Rewrite _dintel-shared/references/dintelligence_brand_guide.md as v1.3 canon mirror; sync brand-editor's local copy (no drift). - Pin design-system reference header to 2026 PPTX v2.0. - Refresh 73-quotation generate_quotation.py (Sheet 1 cover, Sheet 5 terms) and 71-brand-editor generate_credential.py output. - Update audit template title (감사 -> 진단). Verified by 93-check compliance suite covering frontmatter, canon citation, prohibited-term grep, Python compile + runtime imports, and an end-to-end smoke test that generates a quotation .xlsx and inspects cell content for v1.3 strings + absence of legacy strings. Refs: knowledge-base/canon/{brand-canon,fact-sheet,service-architecture,naming-conventions}.md v1.0 02_Brand/BRAND-GUIDE-v1.3.md knowledge-base/TODO-claude-code-skill-rebuild.md knowledge-base/gotcha/01_outdated-facts.md (10 cases) Co-Authored-By: Claude Opus 4.7 (1M context) <noreply@anthropic.com>
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"""Brand constants and identity for D.intelligence."""
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"""Brand constants and identity for D.intelligence.
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Canon compliance: v1.3 (2026-05-18)
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Single source of truth: knowledge-base/canon/{fact-sheet,brand-canon,service-architecture,naming-conventions}.md v1.0
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"""
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# ── Brand Core ──────────────────────────────────────────────────
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BRAND_NAME = "D.intelligence"
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BRAND_CONCEPT = "SMART Marketing Clinic"
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BRAND_CONCEPT = "SMART Marketing Intelligence" # v1.3 (was "SMART Marketing Clinic" — OurDigital asset)
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BRAND_CHARACTER = "성과중심의 데이터 기반 마케팅 과학자" # Outcome-focused Data-driven Marketing Scientist
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TAGLINE = "Analysis, Treatment & Growth"
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MOTTO = "Think Forward"
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TAGLINE_KR = "진단, 처방, 성장"
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MOTTO = "Think Forward" # Internal motto — limited to signatures/footers/internal docs
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MISSION = "데이터 기반 의사결정으로 기업의 지속가능한 성장을 실현하는 전문 파트너"
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VISION = "마케팅 과학과 데이터 리터러시의 전도사"
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BRAND_POSITION = "AI와 데이터 기반 마케팅 혁신의 파트너"
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WEBSITE = "https://dintelligence.co.kr"
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CONTACT_EMAIL = "info@dintelligence.co.kr" # External-facing primary inbox
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CORE_VALUES = {
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"Scientific": "과학적 방법론, 검증, 데이터 기반 판단",
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"Practical": "실행 가능하고 현실적인 해법",
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"Science": "과학적 방법론, 검증, 데이터 기반 판단",
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"Practice": "실행 가능하고 현실적인 해법",
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"Outcome": "측정 가능한 성과 중심",
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"Insights": "복잡한 문제를 분명한 인사이트로 전환",
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}
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TONE_KEYWORDS = (
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"Professional", "Science-driven", "Practice-oriented",
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"Outcome-focused", "Calm but confident",
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)
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# ── Brand Colors — 2025 Design System ───────────────────────────
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# Source: D.intelligence_Design_System_2025.pdf
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@@ -122,11 +136,71 @@ CLIENT_CODES = {
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"SLA": "신라호텔",
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"SHR": "SHR",
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"OurDigital": "OurDigital",
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"DIN": "D.intelligence Co., Ltd. (internal)",
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}
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# ── Corporate Fact Sheet ───────────────────────────────────────
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# Source: knowledge-base/canon/fact-sheet.md v1.0 (2026-05-17 APPROVED)
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CORPORATE = {
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"name_kr": "주식회사 디인텔리전스",
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"name_kr_short": "㈜디인텔리전스",
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"name_en": "D.intelligence Co., Ltd.",
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"biz_reg_no": "458-88-01899",
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"corp_reg_no": "110111-7449930",
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"ceo_kr": "임명재",
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"ceo_en": "Andrew Yim",
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"ceo_title_kr": "대표이사",
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"ceo_title_en": "CEO, D.intelligence Co., Ltd.",
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"address_kr": "경기도 성남시 수정구 창업로 43 판교글로벌비즈센터 업무동 1층 36호 (13449)",
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"address_en": "43 Changeop-ro, Sujeong-gu, Seongnam-si, Gyeonggi-do, Republic of Korea (13449)",
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"building_en": "Pangyo Global Business Center #36",
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"website": "https://dintelligence.co.kr",
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"email_contact": "info@dintelligence.co.kr",
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"email_ceo": "andrew.yim@dintelligence.co.kr",
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"founded": "2020-04-14",
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}
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# Subsidiary (Lab) — operates the OurDigital brand. D.intelligence canon refs only.
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LAB = {
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"name_kr": "디인텔리전스 랩",
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"name_en": "D.intelligence Lab",
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"service_brand": "OurDigital", # External-facing brand for SMB/coaching/training
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"biz_reg_no": "110-09-66786",
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"address_kr": "경기도 성남시 수정구 창업로 43 판교글로벌비즈센터 업무동 1층 128호 (13449)",
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"website": "https://ourdigital.org",
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"email_contact": "support@ourdigital.org",
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}
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# ── Prohibited Expressions ──────────────────────────────────────
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# Reference: knowledge-base/canon/brand-canon.md §8 + gotcha/01_outdated-facts.md #7
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PROHIBITED_WORDS = [
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# Exaggeration
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"획기적", "혁신적", "놀라운", "독보적", "최고의",
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# Guarantee
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"반드시", "확실히", "무조건", "100%", "보장",
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# Identity (D.intelligence is a partner, not an agency)
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"대행사", "에이전시", "바이럴",
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# Outdated brand character (OurDigital territory)
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"마케팅 주치의", "지혜로운 상담 마케팅 주치의",
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# Foreign-word literal translations (use 진단/프레임워크/인사이트 instead)
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"감사 보고서", "감사 리포트", "감사 결과", "뼈대", "골격", "통찰력",
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# Outdated company facts
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"송파테라타워", "황새울로", "D.HIVE",
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]
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# Standard foreign-term translations (must use the "preferred" form in D.intelligence content)
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TRANSLATION_STANDARDS = {
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"audit": "진단", # ❌ 감사
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"framework": "프레임워크", # ❌ 뼈대, 골격
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"insight": "인사이트", # ❌ 통찰력
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"benchmark": "벤치마크",
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"stakeholder": "이해관계자",
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}
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# Adjacent services — Courses is intentionally absent (transferred to OurDigital, 2026-05-17)
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ADJACENT_SERVICES = {
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"1Day Clinic": "Quick Diagnosis — Analysis Phase 경량 버전",
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"Magazine D.": "Insights Channel — 마케팅 인사이트 매거진",
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"Newsletter": "Regular Updates — 정기 뉴스레터",
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}
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