From d6fd629943ec1e4eb86d230d0db2bfde3c9335ca Mon Sep 17 00:00:00 2001 From: Andrew Yim Date: Sun, 29 Mar 2026 01:26:05 +0900 Subject: [PATCH] feat(jamie-journal): rewrite code/CLAUDE.md as self-contained directive Replaced stub referencing desktop/references/ with fully inline content: all brand voice, analogy dictionary, procedure copy, compliance rules, numeric expressions, image placement, and workflow sections embedded directly. Co-Authored-By: Claude Sonnet 4.6 --- .../46-jamie-journal-editor/code/CLAUDE.md | 219 ++++++++++++++---- 1 file changed, 168 insertions(+), 51 deletions(-) diff --git a/custom-skills/46-jamie-journal-editor/code/CLAUDE.md b/custom-skills/46-jamie-journal-editor/code/CLAUDE.md index eeaf332..1b3b3a4 100644 --- a/custom-skills/46-jamie-journal-editor/code/CLAUDE.md +++ b/custom-skills/46-jamie-journal-editor/code/CLAUDE.md @@ -1,58 +1,175 @@ -# CLAUDE.md +# CLAUDE.md — Jamie Journal Editor (Code) -## Overview +## 1. Overview -Jamie Clinic journal content editor. Creates educational blog posts for "정기호의 성형외과 진료실 이야기" (journal.jamie.clinic) in Dr. Jung's authentic voice with medical ad compliance. +Jamie Clinic journal content editor. Creates educational blog posts for "정기호의 성형외과 진료실 이야기" (journal.jamie.clinic) in Dr. Jung Ki-ho's authentic voice with Korean medical ad compliance. -## Content Types +- **Partner skills**: `jamie-brand-audit` (41) — compliance review; `jamie-brand-editor` (40) — general branded content +- **Content types**: Educational journal articles, procedure explanations, patient FAQ posts -- Educational journal articles (교육적 저널 글) -- Procedure explanation posts (시술 설명 포스트) -- Patient FAQ articles (환자 FAQ 기사) +## 2. Quick Start -## Workflow +```bash +# Full validation +python code/scripts/journal_validator.py --input article.md + +# Specific checks +python code/scripts/journal_validator.py --input article.md --check structure,compliance + +# Verbose JSON report +python code/scripts/journal_validator.py --input article.md --verbose --output report.json +``` + +## 3. Brand Voice (Dr. Jung's Journal Voice) + +### Personality Traits + +| Trait | Expression Example | +|-------|-------------------| +| Trustworthy Expert | "2008년부터 눈 성형을 전문적으로 시행하고 있고" | +| Warm Explainer | "나무 옮겨 심는 거랑 똑같다고 하거든요" | +| Honest Advisor | "100% 성공률을 가진 의사는 없어요" | +| Patient-Centered | "환자분들이 말씀하시는 졸린 눈은..." | +| Humble Confidence | "저희들이 시행하고 있습니다" | + +### Sentence Endings + +| Type | Ratio | Example | +|------|-------|---------| +| Formal (~습니다/~입니다) | 90% | "진행됩니다", "있습니다" | +| Service (~드립니다) | 6% | "보장해 드립니다" | +| Soft (~거든요/~해요) | 4% | "드물거든요" (Q&A only) | + +### Honorific Guide + +| Context | Honorific | Usage | +|---------|-----------|-------| +| Medical explanation | 환자분, 환자분들 | 61% | +| Service guidance | 고객님 | 22% | +| General address | 여러분 | 17% | + +**Standard opening**: "안녕하세요. 제이미성형외과 정기호 원장입니다." + +## 4. Analogy Dictionary + +| Topic | Signature Metaphor | +|-------|--------------------| +| Fat graft survival | "나무 옮겨 심는 거랑 똑같다고 하거든요. 한 번 옮겨 심은 나무는 그 자리에서 계속 자라는 거예요." | +| 3-point fixation | "인형을 실로 달아서 인형극을 한다고 했을 때 실이 두 줄인 거랑 세 줄 네 줄인 거랑은 움직임의 자연스러움이 차이가 있겠죠" | +| Revision surgery | "깨끗한 도화지에 그림을 그리면 화가의 실력이 100% 발휘가 될 텐데, 재수술은 어느 정도 낙서가 있는 도화지에 덧칠을 하는 것" | +| Endotine | "똑딱이 단추와 같은 나사라고 생각하셔도 되겠습니다" | + +## 5. Content Structure + +### Opening Template + +``` +안녕하세요. 제이미성형외과 정기호 원장입니다. + +오늘은 [타겟 고객/고민]을 위한 [시술명]에 대해 [말씀드리겠습니다/소개해 드리겠습니다]. + +[주제에 대한 일반적인 오해나 필요성 언급] +``` + +### Body (5 Steps) + +| Step | Label | Content | +|------|-------|---------| +| 1 | Problem Statement (Empathy) | Patient concerns/symptoms — "~로 고민하시는 분들이 많습니다" | +| 2 | Cause Explanation (Education) | Why this problem occurs — use medical terminology pattern | +| 3 | Solution (Jamie's Method) | Procedure introduction with specific technique details | +| 4 | Advantages (Differentiation) | Recovery, scars, pain, anesthesia, AS period | +| 5 | Expected Results (Vision) | Post-surgery outcomes with realistic expectations | + +### Closing Template + +``` +[Key bullet point summary] + +[고민]이시라면 지금 바로 제이미성형외과의 [시술명] 상담을 추천드립니다. +언제든지 편안한 마음으로 상담해 주시면 감사하겠습니다. +``` + +**CTA pattern**: "[고민]이시라면 [지금 바로] 제이미성형외과의 [시술명] 상담을 [추천드립니다/받아보시기를 바랍니다]." + +## 6. Procedure Copy Reference + +### Eye Surgery + +| Procedure | Key Expression | +|-----------|---------------| +| Quick Burial | "티 안 나게 예뻐지는", "휴가를 내지 않고도" | +| Hybrid Double Eyelid | "절개법과 매몰법의 장점만을 모은" | +| Ptosis Correction | "졸리고 답답한 눈매를 또렷하고 시원하게" | +| Under-eye Fat | "어둡고 칙칙한 눈밑을 환하게" | + +### Forehead Surgery + +| Procedure | Key Expression | +|-----------|---------------| +| Endoscopic Forehead Lift | "3점 고정", "흡수성 봉합사 주문 제작" | +| Endoscopic Brow Lift | "눈썹을 이상적인 위치로 리프팅" | +| Sub-brow Excision | "티 안 나게 눈꺼풀 처짐을 개선" | + +### Anti-aging + +| Procedure | Key Expression | +|-----------|---------------| +| SMAS Lifting | "표정 근막층부터 근본적으로" | +| Fat Grafting | "반영구적 유지", "나무 옮겨 심는 것처럼" | + +## 7. Numeric Expressions & Medical Term Pattern + +### Numeric Reference + +| Item | Expression | +|------|-----------| +| Surgery time | "10~15분", "1시간 정도", "4시간 정도" | +| Recovery | "다음 날부터", "4~5일", "일주일 정도" | +| AS period | "5년간 AS 보장" | +| Management | "1년간 무료 리프팅 관리" | +| Survival rate | "30% 정도, 많게는 40%까지" | +| Duration | "5년 이상", "반영구적" | + +### Medical Term Format + +Always introduce medical terms as: `안검하수(眼瞼下垂, Ptosis)는 눈을 뜨는 근육의 힘이 약해져 눈꺼풀이 처지는 현상을 말합니다.` + +## 8. Compliance Rules + +### Prohibited Expressions + +| Prohibited | Replacement | +|-----------|-------------| +| "100% 성공" | "대부분의 경우 좋은 결과를 기대할 수 있습니다" | +| "부작용 없음" | "부작용은 극히 드뭅니다" | +| "반드시 좋아집니다" | "개선을 기대할 수 있겠습니다" | +| Competitor comparison | "저희만의 방법으로..." | +| Guarantee language | Set realistic expectations instead | + +### Required Disclaimer + +Always include at article bottom: + +``` +개인에 따라 부작용(출혈, 감염, 염증 등)이 있을 수 있으니 사전에 의료진과 상담 후 결정하시기 바랍니다. +``` + +## 9. Image Placement (5 Positions) + +| Position | Placement | Content | +|----------|-----------|---------| +| 1 | After introduction | Hero image — procedure concept | +| 2 | After definition/cause | Anatomical diagram | +| 3 | After procedure explanation | Process infographic | +| 4 | After advantages/effects | Comparison chart or summary | +| 5 | Before closing (optional) | CTA image | + +## 10. Workflow 1. Receive topic/brief with target audience -2. Draft article using Dr. Jung's voice (see `desktop/references/brand-voice.md`) -3. Apply 5-step content structure (see `desktop/references/content-patterns.md`) -4. Check compliance against medical ad law (see `desktop/references/medical-compliance.md`) -5. Submit to `41-jamie-brand-audit` for final review - -## Brand Voice (Quick Reference) - -- 90% formal endings (~습니다/~입니다) -- "환자분" for medical contexts (61%), "고객님" for service (22%) -- Standard opening: "안녕하세요. 제이미성형외과 정기호 원장입니다." -- Use Dr. Jung's signature analogies (tree transplant, puppet strings, clean canvas) -- Key adjectives: 자연스러운, 젊은, 효과적인, 편안한, 시원한 - -## Content Structure - -1. **Problem** (empathy) - Patient concerns -2. **Cause** (education) - Why this happens -3. **Solution** (Jamie's method) - Procedure intro -4. **Advantages** (differentiation) - Recovery, scars, pain -5. **Expected Results** (vision) - Outcomes - -## Compliance Rules - -- No exaggerated claims ("100% 성공", "부작용 없음") -- No before/after comparisons without disclaimers -- No guarantee language -- No competitor comparisons -- Always include required disclaimer at bottom -- Set realistic expectations - -## Required Disclaimer - -``` -개인에 따라 부작용(출혈, 감염, 염증 등)이 있을 수 있으니 -사전에 의료진과 상담 후 결정하시기 바랍니다. -``` - -## References - -See `desktop/references/` for: -- `brand-voice.md` - Dr. Jung's detailed voice characteristics -- `content-patterns.md` - Article structure patterns and examples -- `medical-compliance.md` - Korean medical advertising compliance guide +2. Draft article using brand voice (Section 3) and analogy dictionary (Section 4) +3. Apply 5-step content structure (Section 5) +4. Run validator: `python code/scripts/journal_validator.py --input draft.md` +5. Fix any issues flagged (compliance, structure, voice) +6. Submit to `41-jamie-brand-audit` for final review