feat(seo-skills): multi-backend Data Source Selection (#7)
Replaces single-vendor (Ahrefs-only) tool defaults with a per-task backend menu across all 14 SEO skills. Each skill now lists every capable MCP in allowed-tools and documents how to pick between Semrush, Ahrefs, OurSEO Agent (CLI + MCP), DataForSEO, and GSC in its SKILL.md Data Source Selection section. Tool stubs (~40 new files) populated per skill with capability deltas, call patterns, and explicit "not for this skill when" callouts so the menu is self-correcting. Skills affected: 19-keyword-strategy, 20-serp-analysis, 21-position-tracking, 22-link-building, 23-content-strategy, 24-ecommerce, 25-kpi-framework, 26-international, 27-ai-visibility, 28-knowledge-graph, 31-competitor-intel, 32-crawl-budget, 33-migration-planner, 34-reporting-dashboard. Co-authored-by: Claude Opus 4.7 (1M context) <noreply@anthropic.com>
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# OurSEO Agent (CLI + MCP)
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The **on-page** half of content strategy work — what the target site itself publishes, in what shape, with what schema. Pair with a keyword backend (Semrush/Ahrefs) for performance data.
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## CLI commands (Claude Code)
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```bash
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# Crawl the target for content inventory (titles, H1s, meta, last-modified)
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our collect crawl https://<site> --max-pages 500
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# Korean batch keyword research for content gaps
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our keywords ideas "<seed>" --location 2410 --limit 50
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our keywords for-site <competitor.com> --location 2410 --limit 100
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our serp ranked-keywords <domain> --location 2410 --limit 100
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# Naver-specific content discovery
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our research naver keywords ideas "<seed>" --limit 30
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our research naver serp "<keyword>"
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```
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## MCP tools (Claude Desktop)
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```
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mcp__ourseo__crawl_website(url="<target>", max_pages=200)
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mcp__ourseo__find_similar_pages(crawl_path="<path/to/crawl.json>", query="<topic>")
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mcp__ourseo__search_knowledge_graph(query="<entity>")
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```
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## Strengths for this skill
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- **`crawl_website` is the ground-truth on-page content inventory.** No vendor estimates — just what the site publishes.
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- **`find_similar_pages`** does semantic clustering on a prior crawl (Vertex AI embeddings) — useful for topic-cluster building and cannibalization candidates.
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- Korean Naver content discovery via `our research naver *` covers a market Semrush/Ahrefs don't reach.
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## Not for this skill when
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- **Search volume / KD per keyword** — Semrush MCP is the cleanest source.
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- **Top pages by traffic on competitor sites** — Ahrefs `site-explorer-top-pages`.
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- **First-party content performance** — GSC `pages` / `combined` reports.
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