Merge branch 'main' of https://gitea.dintelligence.co.kr/ourdigital/our-claude-skills

[brand] Core Values 수정: In-Action 유지 (Performance-driven → In-Action 복원)
In-Action은 OurDigital 서비스 태그라인 체계의 핵심: SEO in Action, Brand in Action, Performance in Action, Data in Action Core Values 최종 확정: 마케팅 과학 / 실행 지향(In-Action) / 지속 성장 Co-Authored-By: Claude Opus 4.6 (1M context) <noreply@anthropic.com>
2026-04-06 18:06:34 +09:00 · 2026-04-06 00:33:59 +09:00 · 2026-04-05 20:32:46 +09:00 · 2026-04-01 00:03:27 +09:00
15 changed files with 109 additions and 39 deletions
--- a/.claude/commands/gtm-audit.md
+++ b/.claude/commands/gtm-audit.md
@@ -6,6 +6,20 @@ description: GTM page audit - scan fired tags, gap analysis, tag design from DOM

 Comprehensive Google Tag Manager audit using Playwright to scan live pages for container health, tag firing, dataLayer events, form tracking, and e-commerce checkout flows.

+## MANDATORY: Knowledge Base Read/Write
+
+**Before starting any audit:**
+1. Identify the target client from container ID or URL
+2. Read `knowledge-base/accounts/<client>/profile.md` — URL patterns, known issues, platform stack, past findings
+3. Read `knowledge-base/accounts/<client>/*.md` — taxonomy, naming issues to exclude from new findings
+4. Skim `knowledge-base/logs/<client>/` — past session context
+
+**After completing audit, write a session log:**
+- Write to `knowledge-base/logs/<client>/YYYY-MM-DD-<description>.md`
+- Include: date, container ID, status, issues found (root causes + specific IDs), lessons learned
+- Update `knowledge-base/accounts/<client>/profile.md` if you discovered persistent facts
+- See `AGENTS.md` for full format template
+
 ## Triggers
 - "audit GTM", "check dataLayer", "GTM 검사", "scan GTM tags", "audit tags on page", "check tag firing"

--- a/.claude/commands/gtm-editor.md
+++ b/.claude/commands/gtm-editor.md
@@ -22,6 +22,20 @@ Priority reads per task:
 - "create GTM tag", "generate dataLayer", "modify trigger"
 - "update variable", "write custom HTML", "manage GTM"

+## MANDATORY: Knowledge Base Read/Write
+
+**Before creating or modifying ANY tags, triggers, or variables:**
+1. Identify the target client from container ID
+2. Read `knowledge-base/accounts/<client>/profile.md` — key variables, URL patterns, platform stack, known issues
+3. Read `knowledge-base/accounts/<client>/*.md` — taxonomy reveals existing event names and naming conventions
+4. Skim `knowledge-base/logs/<client>/` — past fixes reveal patterns (e.g., "form POST loses URL params")
+
+**After completing tag management, write a session log:**
+- Write to `knowledge-base/logs/<client>/YYYY-MM-DD-<description>.md`
+- Include: date, container ID, tags affected (IDs), what was created/modified/deleted, cHTML snippets
+- Update `knowledge-base/accounts/<client>/profile.md` if you discovered persistent facts
+- See `AGENTS.md` for full format template
+
 ## MANDATORY: dataLayer First Workflow

 1. **Design dataLayer push FIRST** (match client's tech stack: vanilla JS/React/Vue/PHP)
--- a/.claude/commands/gtm-validator.md
+++ b/.claude/commands/gtm-validator.md
@@ -20,6 +20,20 @@ Priority reads per task:
 - "validate tags", "QA GTM", "debug GTM"
 - "naming conventions", "GTM best practice"

+## MANDATORY: Knowledge Base Read/Write
+
+**Before starting any validation or QA:**
+1. Identify the target client from container ID or URL
+2. Read `knowledge-base/accounts/<client>/profile.md` — naming conventions, known issues, platform stack
+3. Read `knowledge-base/accounts/<client>/*.md` — taxonomy defines expected events; naming fix plans reveal known violations
+4. Skim `knowledge-base/logs/<client>/` — past QA reveals recurring issues and known false positives
+
+**After completing validation, write a session log:**
+- Write to `knowledge-base/logs/<client>/YYYY-MM-DD-<description>.md`
+- Include: date, container ID, pass/fail results, broken triggers (IDs), new naming violations
+- Update `knowledge-base/accounts/<client>/profile.md` if you discovered persistent facts
+- See `AGENTS.md` for full format template
+
 ## Validation Modes

 ### 1. Tag Firing Verification
--- a/custom-skills/01-ourdigital-brand-guide/README.md
+++ b/custom-skills/01-ourdigital-brand-guide/README.md
@@ -52,9 +52,9 @@ Only activates with "ourdigital" keyword:

 ### Core Values

- **Data-driven** (데이터 중심) - 정밀 검사
- **In-Action** (실행 지향) - 실행 가능한 처방
 - **Marketing Science** (마케팅 과학) - 근거 중심 의학
+- **In-Action** (실행 지향) - 실행 가능한 처방
+- **Sustainable Growth** (지속 성장) - 체질 개선

 ### Channel Tones

@@ -83,6 +83,6 @@ Only activates with "ourdigital" keyword:

 ## Version

- Current: 1.0.0
+- Current: 1.1.0
 - Author: OurDigital
 - Environment: Both (Desktop & Code)
--- a/custom-skills/01-ourdigital-brand-guide/code/SKILL.md
+++ b/custom-skills/01-ourdigital-brand-guide/code/SKILL.md
@@ -14,7 +14,7 @@ description: |
  - Writing style guidelines
  - Visual identity standards
  - Brand compliance checking
-version: "1.0"
+version: "1.1"
 author: OurDigital
 environment: Code
 ---
@@ -45,9 +45,9 @@ Philosophy: Precision + Empathy + Evidence

 | Value | Korean | Metaphor |
 |-------|--------|----------|
-| Data-driven | 데이터 중심 | 정밀 검사 |
-| In-Action | 실행 지향 | 실행 가능한 처방 |
 | Marketing Science | 마케팅 과학 | 근거 중심 의학 |
+| In-Action | 실행 지향 | 실행 가능한 처방 |
+| Sustainable Growth | 지속 성장 | 체질 개선 |

 ## Channel Tone

@@ -109,18 +109,20 @@ Philosophy: Precision + Empathy + Evidence

 Check content against:

-1. ✓ Channel tone match
-2. ✓ Core values reflected
-3. ✓ Philosophy alignment
-4. ✓ Language style correct
-5. ✓ Color palette used
+1. ✓ Brand name correct (OurDigital Clinic, not Lab/연구소)
+2. ✓ Channel tone match
+3. ✓ Core values reflected (마케팅 과학, 실행 지향, 지속 성장)
+4. ✓ Philosophy alignment
+5. ✓ Language style correct
+6. ✓ Color palette used (#221814/#cedc00)
+7. ✓ Data asset check (analytics/reporting references current)

 ## Key Messages

 | Purpose | Message |
 |---------|---------|
 | Tagline | 우리 디지털 클리닉 |
-| Value | 데이터로 진단하고, 실행으로 처방합니다 |
+| Value | 마케팅 과학으로 진단하고, 실행으로 처방합니다 |
 | Process | 진단 → 처방 → 측정 |

 ## CTA Library
@@ -132,6 +134,18 @@ SEO 진단 신청하기
 맞춤 견적 상담받기
 ```

+## Deprecated Terms
+
+| Deprecated | Current | Note |
+|-----------|---------|------|
+| OurDigital Lab | OurDigital Clinic | 2026-04 rebranding |
+| 디지털 연구소 | 디지털 마케팅 클리닉 | Korean equivalent |
+| 데이터 중심 (Core Value) | — | Moved to D.intelligence |
+| 실행 지향 / In-Action | — | Retained (service tagline system) |
+| #1a1a2e | #221814 (O.Black) | Color correction |
+| #4ecdc4 | #cedc00 (O.Olive) | Color correction |
+| Poppins / Lora | Noto Sans KR / Inter | Font standardization |
+
 ## File References

 ```
--- a/custom-skills/01-ourdigital-brand-guide/desktop/SKILL.md
+++ b/custom-skills/01-ourdigital-brand-guide/desktop/SKILL.md
@@ -16,7 +16,7 @@ description: |
  - Visual identity & color palette
  - Channel-specific tone mapping
  - Brand compliance checking
-version: "1.0"
+version: "1.1"
 author: OurDigital
 environment: Desktop
 ---
@@ -47,9 +47,9 @@ Activate with "ourdigital" or "our" prefix:

 | 가치 | English | 클리닉 메타포 |
 |------|---------|--------------|
-| 데이터 중심 | Data-driven | 정밀 검사 |
-| 실행 지향 | In-Action | 실행 가능한 처방 |
 | 마케팅 과학 | Marketing Science | 근거 중심 의학 |
+| 실행 지향 | In-Action | 실행 가능한 처방 |
+| 지속 성장 | Sustainable Growth | 체질 개선 |

 ### Brand Philosophy

@@ -118,11 +118,13 @@ Activate with "ourdigital" or "our" prefix:

 When reviewing content, verify:

-1. **Tone Match**: Does it match the channel's personality?
-2. **Value Alignment**: Reflects Data-driven, In-Action, Marketing Science?
-3. **Philosophy Check**: Precision + Empathy + Evidence present?
-4. **Language Style**: Appropriate blend of Korean/English terms?
-5. **Visual Consistency**: Uses approved color palette?
+1. **Brand Name**: Uses OurDigital Clinic (not Lab/연구소)?
+2. **Tone Match**: Does it match the channel's personality?
+3. **Value Alignment**: Reflects Marketing Science, In-Action, Sustainable Growth?
+4. **Philosophy Check**: Precision + Empathy + Evidence present?
+5. **Language Style**: Appropriate blend of Korean/English terms?
+6. **Visual Consistency**: Uses approved color palette (#221814/#cedc00)?
+7. **Data Asset Check**: Analytics/reporting references current?

 ## Quick Reference

@@ -131,7 +133,7 @@ When reviewing content, verify:
 | Use | Message |
 |-----|---------|
 | Tagline | 우리 디지털 클리닉 \| Your Digital Health Partner |
-| Value Prop | 데이터로 진단하고, 실행으로 처방합니다 |
+| Value Prop | 마케팅 과학으로 진단하고, 실행으로 처방합니다 |
 | Process | 진단 → 처방 → 측정 |
 | Differentiator | 25년 경험의 마케팅 사이언티스트 |

@@ -143,6 +145,18 @@ When reviewing content, verify:
 | SEO | SEO 진단 신청하기 |
 | Content | 콘텐츠 전략 상담 신청하기 |

+## Deprecated Terms
+
+| Deprecated | Current | Note |
+|-----------|---------|------|
+| OurDigital Lab | OurDigital Clinic | 2026-04 rebranding |
+| 디지털 연구소 | 디지털 마케팅 클리닉 | Korean equivalent |
+| 데이터 중심 (Core Value) | — | Moved to D.intelligence |
+| 실행 지향 / In-Action | — | Retained (service tagline system) |
+| #1a1a2e | #221814 (O.Black) | Color correction |
+| #4ecdc4 | #cedc00 (O.Olive) | Color correction |
+| Poppins / Lora | Noto Sans KR / Inter | Font standardization |
+
 ## References

 See `shared/references/` for detailed guides:
--- a/custom-skills/01-ourdigital-brand-guide/shared/references/brand-foundation.md
+++ b/custom-skills/01-ourdigital-brand-guide/shared/references/brand-foundation.md
@@ -18,9 +18,9 @@ Complete brand identity reference for OurDigital Clinic.

 | 가치 | English | 클리닉 메타포 | 설명 |
 |------|---------|--------------|------|
-| 데이터 중심 | Data-driven | 정밀 검사 | 감이 아닌 데이터로 판단 |
-| 실행 지향 | In-Action | 실행 가능한 처방 | 분석에서 끝나지 않는 실행력 |
 | 마케팅 과학 | Marketing Science | 근거 중심 의학 | 검증된 방법론과 프레임워크 |
+| 실행 지향 | In-Action | 실행 가능한 처방 | 분석에서 끝나지 않는 실행력 |
+| 지속 성장 | Sustainable Growth | 체질 개선 | 일회성이 아닌 지속 가능한 성장 |

 ### Brand Philosophy

@@ -113,7 +113,7 @@ Discovery (Blog) → Engagement (Journal) → Conversion (Main Site)
 | Use Case | Message |
 |----------|---------|
 | Tagline | 우리 디지털 클리닉 \| Your Digital Health Partner |
-| Value Proposition | 데이터로 진단하고, 실행으로 처방합니다 |
+| Value Proposition | 마케팅 과학으로 진단하고, 실행으로 처방합니다 |
 | Process | 진단 → 처방 → 측정 |
 | Differentiator | 25년 경험의 마케팅 사이언티스트 |

--- a/custom-skills/05-ourdigital-document/code/SKILL.md
+++ b/custom-skills/05-ourdigital-document/code/SKILL.md
@@ -103,7 +103,7 @@ python code/scripts/apply_brand.py synthesis.json --preview
 See `code/assets/brand_config.json` for:
 - Logo placement
 - Color scheme (OurDigital palette)
- Font settings (Poppins/Lora)
+- Font settings (Noto Sans KR/Inter)
 - Slide templates

 ## Quick Commands
--- a/custom-skills/05-ourdigital-document/code/assets/brand_config.json
+++ b/custom-skills/05-ourdigital-document/code/assets/brand_config.json
@@ -14,9 +14,9 @@
    "surface": "#f1f3f4"
  },
  "fonts": {
-    "heading": "Poppins",
-    "subheading": "Poppins",
-    "body": "Lora",
+    "heading": "Inter",
+    "subheading": "Inter",
+    "body": "Noto Sans KR",
    "caption": "Arial",
    "fallback": {
      "heading": "Arial",
--- a/custom-skills/05-ourdigital-document/code/references/slide_layouts.md
+++ b/custom-skills/05-ourdigital-document/code/references/slide_layouts.md
@@ -254,7 +254,7 @@ Layout patterns and best practices for different slide types.
 ### Font Pairing
 ```
 Heading Font + Body Font
- Poppins + Lora
+- Inter + Noto Sans KR (OurDigital primary)
 - Arial + Georgia
 - Helvetica + Times
 - Roboto + Merriweather
--- a/custom-skills/05-ourdigital-document/desktop/SKILL.md
+++ b/custom-skills/05-ourdigital-document/desktop/SKILL.md
@@ -110,7 +110,7 @@ Slide structure:

 Brand elements:
 - **Colors**: OurDigital palette from `01-ourdigital-brand-guide`
- **Fonts**: Poppins (headings), Lora (body)
+- **Fonts**: Noto Sans KR (Korean), Inter (English)
 - **Logo**: Positioned per brand guidelines
 - **Spacing**: Consistent margins and padding

--- a/custom-skills/05-ourdigital-document/shared/references/slide_layouts.md
+++ b/custom-skills/05-ourdigital-document/shared/references/slide_layouts.md
@@ -254,7 +254,7 @@ Layout patterns and best practices for different slide types.
 ### Font Pairing
 ```
 Heading Font + Body Font
- Poppins + Lora
+- Inter + Noto Sans KR (OurDigital primary)
 - Arial + Georgia
 - Helvetica + Times
 - Roboto + Merriweather
--- a/custom-skills/_ourdigital-shared/claude-ai-export/individual/01-brand-guide.md
+++ b/custom-skills/_ourdigital-shared/claude-ai-export/individual/01-brand-guide.md
@@ -39,9 +39,9 @@ Activate with "ourdigital" or "our" prefix:

 | 가치 | English | 클리닉 메타포 |
 |------|---------|--------------|
-| 데이터 중심 | Data-driven | 정밀 검사 |
-| 실행 지향 | In-Action | 실행 가능한 처방 |
 | 마케팅 과학 | Marketing Science | 근거 중심 의학 |
+| 실행 지향 | In-Action | 실행 가능한 처방 |
+| 지속 성장 | Sustainable Growth | 체질 개선 |

 ### Brand Philosophy

@@ -111,7 +111,7 @@ Activate with "ourdigital" or "our" prefix:
 When reviewing content, verify:

 1. **Tone Match**: Does it match the channel's personality?
-2. **Value Alignment**: Reflects Data-driven, In-Action, Marketing Science?
+2. **Value Alignment**: Reflects Marketing Science, In-Action, Sustainable Growth?
 3. **Philosophy Check**: Precision + Empathy + Evidence present?
 4. **Language Style**: Appropriate blend of Korean/English terms?
 5. **Visual Consistency**: Uses approved color palette?
--- a/custom-skills/_ourdigital-shared/claude-ai-export/individual/05-document.md
+++ b/custom-skills/_ourdigital-shared/claude-ai-export/individual/05-document.md
@@ -103,7 +103,7 @@ Slide structure:

 Brand elements:
 - **Colors**: OurDigital palette from `01-ourdigital-brand-guide`
- **Fonts**: Poppins (headings), Lora (body)
+- **Fonts**: Noto Sans KR (Korean), Inter (English)
 - **Logo**: Positioned per brand guidelines
 - **Spacing**: Consistent margins and padding

--- a/custom-skills/_ourdigital-shared/claude-ai-export/ourdigital-skills-bundle.md
+++ b/custom-skills/_ourdigital-shared/claude-ai-export/ourdigital-skills-bundle.md
@@ -28,15 +28,15 @@ This file contains all 10 OurDigital skills for use in Claude.ai Projects.
 ### Core Values
 | 가치 | English | 메타포 |
 |------|---------|--------|
-| 데이터 중심 | Data-driven | 정밀 검사 |
+| 마케팅 과학 | Marketing Science | 근거 중심 의학 |
 | 실행 지향 | In-Action | 실행 가능한 처방 |
-| 지속 성장 | Sustainable Growth | 정기 검진 |
+| 지속 성장 | Sustainable Growth | 체질 개선 |

 ### Writing Style
 - **Korean**: 분석적 + 개인적, 철학-기술 융합
 - **English**: Reflective, poetic, paradox as device
- **Fonts**: Poppins (headings), Lora (body)
- **Colors**: Primary #1a1a2e, Accent #4ecdc4
+- **Fonts**: Noto Sans KR (Korean), Inter (English)
+- **Colors**: Primary #221814 (O.Black), Accent #cedc00 (O.Olive)

 ---
Author	SHA1	Message	Date
Andrew Yim	133df68b81	Merge branch 'main' of https://gitea.dintelligence.co.kr/ourdigital/our-claude-skills	2026-04-06 18:06:34 +09:00
Andrew Yim	292cd132c2	[brand] Core Values 수정: In-Action 유지 (Performance-driven → In-Action 복원) In-Action은 OurDigital 서비스 태그라인 체계의 핵심: SEO in Action, Brand in Action, Performance in Action, Data in Action Core Values 최종 확정: 마케팅 과학 / 실행 지향(In-Action) / 지속 성장 Co-Authored-By: Claude Opus 4.6 (1M context) <noreply@anthropic.com>	2026-04-06 00:33:59 +09:00
Andrew Yim	7c8dbaeb78	[brand] ourdigital-brand-guide v1.1 + 전체 Skills 정합성 업데이트 Core Values 재정의: 마케팅 과학 / 실행 성과 중심 / 지속 성장 Value Prop: 마케팅 과학으로 진단하고, 실행으로 처방합니다 Brand Compliance: 5항목 → 7항목 Deprecated Terms 섹션 신설 폰트 통일: Noto Sans KR / Inter (Poppins/Lora 교체) 색상 참조 통일: #221814 / #cedc00 Co-Authored-By: Claude Opus 4.6 (1M context) <noreply@anthropic.com>	2026-04-05 20:32:46 +09:00
Andrew Yim	c35a28780d	feat(gtm): add mandatory knowledge-base read/write directives to GTM skills Agents must now read client profiles before GTM work and write session logs after completing audits, tag changes, or validation — ensuring findings compound across sessions instead of being lost. Co-Authored-By: Claude Opus 4.6 (1M context) <noreply@anthropic.com>	2026-04-01 00:03:27 +09:00