---
description: SEO competitor intelligence and benchmarking
---

# SEO Competitor Intelligence

Competitor profiling, benchmarking, and threat scoring for comprehensive SEO competitive analysis.

## Triggers
- "competitor analysis", "competitive intel", "경쟁사 분석"

## Capabilities

1. **Competitor Profiling** - Auto-discover competitors, build profile cards (DR, traffic, keywords, backlinks, content volume)
2. **Head-to-Head Matrix** - Comparison across all SEO dimensions
3. **Keyword Overlap** - Shared, unique, and gap keyword analysis
4. **Threat Scoring** - 0-100 score based on growth trajectory, keyword overlap, DR gap
5. **Korean Market** - Naver Blog/Cafe presence detection for competitors
6. **Competitive Monitoring** - Traffic trends, keyword movement, content velocity over time
7. **Market Share** - Organic traffic-based market share estimation

## Scripts

```bash
# Auto-discover and profile competitors
python /Users/ourdigital/Projects/our-claude-skills/custom-skills/31-seo-competitor-intel/code/scripts/competitor_profiler.py \
  --target https://example.com --json

# Specify competitors manually
python /Users/ourdigital/Projects/our-claude-skills/custom-skills/31-seo-competitor-intel/code/scripts/competitor_profiler.py \
  --target https://example.com --competitor https://comp1.com --competitor https://comp2.com --json

# Include Korean market analysis
python /Users/ourdigital/Projects/our-claude-skills/custom-skills/31-seo-competitor-intel/code/scripts/competitor_profiler.py \
  --target https://example.com --korean-market --json

# 30-day competitive monitoring
python /Users/ourdigital/Projects/our-claude-skills/custom-skills/31-seo-competitor-intel/code/scripts/competitive_monitor.py \
  --target https://example.com --period 30 --json

# Traffic trend comparison (90 days)
python /Users/ourdigital/Projects/our-claude-skills/custom-skills/31-seo-competitor-intel/code/scripts/competitive_monitor.py \
  --target https://example.com --scope traffic --period 90 --json
```

## Output
- Competitor profile cards with DR, traffic, keywords, referring domains
- Head-to-head comparison matrix
- Keyword overlap analysis (shared/unique/gap)
- Threat scores (0-100) per competitor
- Traffic trend and market share charts
- Alerts for significant competitive movements
- Saved to Notion SEO Audit Log (Category: Competitor Intelligence, Audit ID: COMP-YYYYMMDD-NNN)