# WebSearch & WebFetch Tools

## WebSearch

Use web search to supplement AI visibility analysis with additional context:
- Research competitor AI optimization strategies
- Find industry benchmarks for AI search visibility
- Look up latest AI search engine algorithm updates
- Discover best practices for AI citation optimization

## WebFetch

Use web fetch to retrieve specific pages for deeper analysis:
- Fetch competitor pages that are frequently cited in AI answers
- Retrieve structured data (Schema Markup) from cited pages
- Analyze content structure of top-cited URLs
- Check E-E-A-T signals on referenced pages