our-claude-skills/custom-skills/40-jamie-brand-editor/code/CLAUDE.md

CLAUDE.md

Overview

Jamie Clinic content generation toolkit. Creates branded content following Jamie's voice and Korean medical advertising regulations.

Quick Start

# Check content compliance
python scripts/compliance_checker.py --input draft.md

Scripts

Script	Purpose
compliance_checker.py	Validate content against medical ad regulations

Compliance Checker

# Check draft content
python scripts/compliance_checker.py --input draft.md

# With detailed report
python scripts/compliance_checker.py --input draft.md --verbose --output report.json

# Batch check
python scripts/compliance_checker.py --dir ./drafts --output compliance_report.json

Compliance Rules

Checks for Korean medical advertising regulations:

• No exaggerated claims
• No before/after comparison violations
• No guarantee language
• No competitor comparisons
• Proper disclosure requirements

Brand Voice

Content must follow Jamie's voice:

• 90% 격식체 (~습니다/~입니다)
• "환자분" for medical contexts
• "자연스러운" as key descriptor
• No exaggeration, realistic expectations

Content Types

• Blog posts (블로그 포스팅)
• Procedure pages (시술 페이지)
• Ad copy (광고 카피)
• Social media (SNS 콘텐츠)

Workflow

1. Generate content (use SKILL.md guidelines)
2. Run compliance checker
3. Fix flagged issues
4. Submit to 41-jamie-brand-audit for final review

References

See desktop/ for:

• brand_guidelines/ - Voice and tone guide
• regulations/ - Medical ad law summary
• procedures_dataset/ - Procedure information

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Journal Channel Graphic Style Guide

Channel: "정기호의 성형외과 진료실 이야기" (https://journal.jamie.clinic)

When proposing new graphics for this channel, follow the Jamie Clinic blog style below.

1. Tone & Manner

• Professional & Medical: Clean, organized design that builds trust. No excessive decoration or humor.
• Clear & Intuitive: Simplify complex information for instant comprehension.
• Clean & Minimalist: Use generous white space for an uncluttered, refined appearance.

2. Color Palette

Element	Color	Hex Code
Background (Main)	Light Blue Gray	#E0E5EB
Background (Content)	White	#FFFFFF
Text	Soft Black	#333333
Accent (Upper Eyelid)	Muted Blue	(desaturated, calm)
Accent (Lower Eyelid)	Muted Gray	(desaturated, calm)

Important: Avoid saturated primary colors (red, yellow, bright blue). All colors must be toned-down/muted.

3. Typography & Hierarchy

• Font Style: Modern sans-serif (Gothic) with high readability. No decorative or serif fonts.
• Titles: Largest size, Bold weight
• Body/Labels: Medium size, Regular/Medium weight
• English Terms: Medical terminology MUST include English in parentheses, slightly smaller or lighter than Korean (e.g., 상안검 (Upper Eyelid))

4. Graphic Elements Style

• Illustrations (Anatomy): Medical schematic style, not overly realistic. Clean line art with semi-transparent color overlays.
• Icons (Infographics): Simple flat design with subtle shadows/gradients for soft depth.
• Arrows/Pointers: Simple, clean straight lines or gentle curves. Use brand accent colors (muted blue/gray).

5. Layout & Composition

• Alignment: Center-aligned or clear 2-column/N-column grid structure for visual stability.
• White Space: Generous spacing between text, images, and content blocks to minimize interference and create an airy feel.