our-claude-skills/custom-skills/17-seo-gateway-architect/desktop/templates/seo-checklist-template.md

SEO Technical Checklist Template

Meta Tags Optimization

Title Tag

• Length: 50-60 characters
• Primary keyword at beginning
• Brand name at end
• Unique for each page
• Formula: [Primary Keyword] - [Value Proposition] | [Brand]

Template: {primary_keyword} 전문 - {unique_value} | {clinic_name} Example: 눈 성형 전문 - 자연스러운 라인 | 제이미클리닉

Meta Description

• Length: 150-160 characters
• Include primary keyword
• Include 1-2 LSI keywords
• Clear CTA
• Unique for each page

Template: {location} {primary_keyword} 전문의가 {benefit}. {credential}. 무료상담 ☎ {phone} Example: 강남 눈 성형 전문의가 자연스러운 눈매를 디자인합니다. 15년 경력, 10,000건 시술. 무료상담 ☎ 02-1234-5678

Open Graph Tags

<meta property="og:title" content="{page_title}">
<meta property="og:description" content="{meta_description}">
<meta property="og:image" content="{featured_image_url}">
<meta property="og:url" content="{page_url}">
<meta property="og:type" content="website">
<meta property="og:locale" content="ko_KR">

Header Tags Structure

• Only one H1 per page
• H1 contains primary keyword
• H2 tags for main sections (5-7)
• H3 tags for subsections
• Logical hierarchy maintained
• Keywords distributed naturally

Content Optimization

Keyword Density

• Primary keyword: 2-3% (20-30 times per 1000 words)
• LSI keywords: 1-2% each
• Natural placement (no stuffing)
• Synonyms and variations used

Content Structure

• First 100 words include primary keyword
• Short paragraphs (3-4 sentences)
• Bullet points and lists
• Bold important keywords (sparingly)
• Internal links: 5-10
• External links: 2-3 (authoritative)

Schema Markup

Medical Procedure Schema

{
  "@context": "https://schema.org",
  "@type": "MedicalProcedure",
  "name": "{procedure_name}",
  "procedureType": "Cosmetic",
  "bodyLocation": "{body_part}",
  "outcome": "{expected_outcome}",
  "preparation": "{preparation_required}",
  "followup": "{followup_care}",
  "provider": {
    "@type": "MedicalOrganization",
    "name": "{clinic_name}",
    "address": {
      "@type": "PostalAddress",
      "streetAddress": "{street}",
      "addressLocality": "{city}",
      "addressCountry": "KR"
    }
  }
}

FAQ Schema

{
  "@context": "https://schema.org",
  "@type": "FAQPage",
  "mainEntity": [{
    "@type": "Question",
    "name": "{question}",
    "acceptedAnswer": {
      "@type": "Answer",
      "text": "{answer}"
    }
  }]
}

Image Optimization

• Descriptive file names: eye-surgery-before-after-case1.jpg
• Alt text with keywords: 눈 성형 전후 사진 - 30대 여성 사례
• Compressed file size (< 200KB)
• WebP format with fallback
• Lazy loading implemented
• Image sitemap created

Performance Optimization

Page Speed

• Load time < 3 seconds
• First Contentful Paint < 1.8s
• Time to Interactive < 3.8s
• Total page size < 3MB
• Requests minimized (< 50)

Core Web Vitals

• LCP (Largest Contentful Paint) < 2.5s
• FID (First Input Delay) < 100ms
• CLS (Cumulative Layout Shift) < 0.1

Mobile Optimization

• Mobile-responsive design
• Viewport meta tag set
• Touch-friendly buttons (44x44px minimum)
• Readable font size (16px minimum)
• No horizontal scrolling
• Mobile page speed < 3s

URL Structure

• SEO-friendly URL: /eye-surgery or /눈-성형
• No special characters
• Lowercase only
• Hyphens for word separation
• Under 60 characters
• Include primary keyword

Internal Linking

From Page	To Page	Anchor Text	Purpose
Gateway	Service Detail	{service_name}	Deep content
Gateway	Doctor Profile	{doctor_name} 원장	Authority
Gateway	Pricing	비용 안내	Conversion
Gateway	Gallery	시술 전후 사진	Engagement
Gateway	Contact	상담 예약	Conversion

Naver-Specific Optimization

Naver Webmaster Tools

• Site verification complete
• XML sitemap submitted
• Robots.txt configured
• Syndication feed active
• Site optimization report reviewed

Naver SEO Elements

• Title under 30 Korean characters
• C-Rank tags implemented
• Image-to-text ratio optimized (40:60)
• Outbound links minimized
• Brand search optimization

Tracking & Analytics

• Google Analytics 4 installed
• Google Search Console verified
• Naver Analytics installed
• Conversion tracking configured
• Event tracking for CTAs
• Heatmap tool installed

Security & Technical

• SSL certificate active (HTTPS)
• WWW/non-WWW redirect configured
• 404 error page customized
• XML sitemap generated
• Robots.txt optimized
• Canonical URLs set
• Hreflang tags (if multi-language)

Quality Checks

Content Quality

• No spelling/grammar errors
• Medical information accurate
• Legal compliance verified
• Contact information correct
• CTAs working properly

Cross-browser Testing

• Chrome (Desktop/Mobile)
• Safari (Desktop/Mobile)
• Firefox
• Samsung Internet
• Naver Whale

Monthly Monitoring Tasks

• Keyword ranking check
• Organic traffic analysis
• Bounce rate monitoring
• Conversion rate tracking
• Competitor analysis
• Content freshness update
• Broken link check
• Page speed test

Priority Levels

1. Critical (Day 1)

   • Title and meta tags
   • H1 optimization
   • Mobile responsiveness
   • Page speed < 4s

2. High (Week 1)

   • Schema markup
   • Internal linking
   • Image optimization
   • Content optimization

3. Medium (Week 2-3)

   • Naver optimization
   • FAQ implementation
   • Social proof elements
   • Analytics setup

4. Low (Month 2)

   • A/B testing
   • Advanced schema
   • Link building
   • Content expansion