Replaces single-vendor (Ahrefs-only) tool defaults with a per-task backend menu across all 14 SEO skills. Each skill now lists every capable MCP in allowed-tools and documents how to pick between Semrush, Ahrefs, OurSEO Agent (CLI + MCP), DataForSEO, and GSC in its SKILL.md Data Source Selection section. Tool stubs (~40 new files) populated per skill with capability deltas, call patterns, and explicit "not for this skill when" callouts so the menu is self-correcting. Skills affected: 19-keyword-strategy, 20-serp-analysis, 21-position-tracking, 22-link-building, 23-content-strategy, 24-ecommerce, 25-kpi-framework, 26-international, 27-ai-visibility, 28-knowledge-graph, 31-competitor-intel, 32-crawl-budget, 33-migration-planner, 34-reporting-dashboard. Co-authored-by: Claude Opus 4.7 (1M context) <noreply@anthropic.com>
1.7 KiB
1.7 KiB
Semrush MCP
In the reporting dashboard, Semrush is the default for organic traffic, traffic value, visibility, and period-over-period traffic deltas.
Call pattern: discovery → get_report_schema → execute_report.
Tools used in dashboard sections
| Section | Report |
|---|---|
| Health score header (organic traffic) | overview_research |
| Traffic value (USD) | overview_research |
| Visibility / ranking distribution | tracking_research, organic_research |
| Period-over-period delta | trends_research |
| Competitor benchmark cards | organic_research (per competitor) |
| Authority Score (DR alternate) | backlink_research |
Example
mcp__semrush__overview_research(query="<domain>", database="us")
mcp__semrush__trends_research(query="<domain>", database="us")
mcp__semrush__organic_research(query="<competitor>", database="us")
Korean market: database="kr". Always state the database used in the dashboard's Sources subsection.
Strengths for the dashboard
- Cleanest combined traffic + traffic-value + visibility snapshot per domain.
trends_researchreturns period-over-period directly — feeds delta arrows in the executive summary.- Cross-database calls enable multi-market dashboards without per-market vendor switching.
Reporting rule
Whenever Semrush feeds a section, list it in the report's Sources subsection (e.g., Organic traffic: Semrush overview_research (database=us)). Keep database value visible — it changes the numbers.
Not for this skill when
- Backlinks / DR section — Ahrefs.
- AI visibility / Brand Radar section — Ahrefs.
- First-party clicks / impressions / CTR — GSC.
- GA4 / GBP / technical-health sections — OurSEO CLI.