Replaces single-vendor (Ahrefs-only) tool defaults with a per-task backend menu across all 14 SEO skills. Each skill now lists every capable MCP in allowed-tools and documents how to pick between Semrush, Ahrefs, OurSEO Agent (CLI + MCP), DataForSEO, and GSC in its SKILL.md Data Source Selection section. Tool stubs (~40 new files) populated per skill with capability deltas, call patterns, and explicit "not for this skill when" callouts so the menu is self-correcting. Skills affected: 19-keyword-strategy, 20-serp-analysis, 21-position-tracking, 22-link-building, 23-content-strategy, 24-ecommerce, 25-kpi-framework, 26-international, 27-ai-visibility, 28-knowledge-graph, 31-competitor-intel, 32-crawl-budget, 33-migration-planner, 34-reporting-dashboard. Co-authored-by: Claude Opus 4.7 (1M context) <noreply@anthropic.com>
1.2 KiB
1.2 KiB
Semrush MCP
Use for e-commerce keyword discovery, organic competitor research, and third-party site audit of stores.
Call pattern: discovery → get_report_schema → execute_report.
Key reports
keyword_research— product / category term volume + KD + intentorganic_research— competitor store organic keywords + top pagesoverview_research— store-level traffic / visibilitysiteaudit_research— store-wide technical SEO audit
Example
mcp__semrush__keyword_research(query="<product term>", database="us")
mcp__semrush__organic_research(query="<competitor store>", database="us")
mcp__semrush__siteaudit_research(query="<your store>", database="us")
Korean market: database="kr".
Strengths for this skill
- Cleanest competitor-store organic view (which product terms drive their traffic).
- Site audit catches site-wide technical issues quickly.
keyword_researchis the default for product/category term expansion.
Not for this skill when
- Product schema validation — OurSEO owns this.
- Korean marketplace presence — WebSearch only.
- Catalog crawl with custom configuration — OurSEO
crawl_website.