Skill Numbering Changes: - 01-03: OurDigital core (was 30-32) - 31-32: Notion tools (was 01-02) - 99_archive: Renamed from _archive for sorting New Files: - AGENTS.md: Claude Code agent routing guide - requirements.txt for 00-claude-code-setting, 32-notion-writer, 43-jamie-youtube-manager Documentation Updates: - CLAUDE.md: Updated skill inventory (23 skills) - AUDIT_REPORT.md: Current completion status (91%) - Archived REFACTORING_PLAN.md (most tasks complete) Removed: - ga-agent-skills/ (moved to separate repo ~/Project/dintel-ga4-agent) Co-Authored-By: Claude Opus 4.5 <noreply@anthropic.com>
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SEO Audit Quick Reference Card
Instant Commands
Site Audits
Perform full SEO audit for https://example.com
Check technical SEO for https://example.com
Analyze robots.txt for example.com
Validate sitemap at https://example.com/sitemap.xml
Schema Operations
Validate schema markup on https://example.com
Generate Organization schema for [Company Name], URL: [URL]
Generate LocalBusiness schema for [Business Name], Address: [Address], Hours: [Hours]
Generate Article schema for [Title], Author: [Name], Published: [Date]
Generate FAQPage schema with these Q&As: [Questions and Answers]
Performance
Check Core Web Vitals for https://example.com
Analyze page speed issues on https://example.com
Local SEO
Local SEO audit for [Business Name] in [City]
Check NAP consistency for [Business Name]
Competitive Analysis
Compare SEO between https://site1.com and https://site2.com
Analyze top 10 results for "[keyword]"
Export & Reporting
Export findings to Notion
Create SEO audit report for [URL]
Summarize audit findings with priorities
Schema Validation Checklist
Organization
- name (required)
- url (required)
- logo (recommended)
- sameAs (recommended)
- contactPoint (recommended)
LocalBusiness
- name (required)
- address (required)
- telephone (recommended)
- openingHours (recommended)
- geo (recommended)
Article
- headline (required)
- author (required)
- datePublished (required)
- image (recommended)
- publisher (recommended)
Product
- name (required)
- image (recommended)
- description (recommended)
- offers (recommended)
FAQPage
- mainEntity (required)
- Question with name (required)
- acceptedAnswer (required)
Core Web Vitals Targets
| Metric | Good | Improve | Poor |
|---|---|---|---|
| LCP | <2.5s | 2.5-4s | >4s |
| CLS | <0.1 | 0.1-0.25 | >0.25 |
| INP | <200ms | 200-500ms | >500ms |
| FCP | <1.8s | 1.8-3s | >3s |
| TTFB | <800ms | 800ms-1.8s | >1.8s |
Priority Levels
| Priority | Examples |
|---|---|
| Critical | Site blocked, 5xx errors, no HTTPS |
| High | Missing titles, schema errors, broken links |
| Medium | Missing alt text, thin content, no OG tags |
| Low | URL structure, minor schema issues |
Notion Database ID
OurDigital SEO Audit Log: 2c8581e5-8a1e-8035-880b-e38cefc2f3ef
MCP Tools Reference
| Tool | Usage |
|---|---|
| firecrawl_scrape | Single page analysis |
| firecrawl_map | Site structure discovery |
| firecrawl_crawl | Full site crawl |
| perplexity search | Research & competitive analysis |
| notion API-post-page | Create findings |
| fetch | Get robots.txt, sitemap |