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[brand] Core Values 수정: In-Action 유지 (Performance-driven → In-Action 복원)

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In-Action은 OurDigital 서비스 태그라인 체계의 핵심:
SEO in Action, Brand in Action, Performance in Action, Data in Action

Core Values 최종 확정: 마케팅 과학 / 실행 지향(In-Action) / 지속 성장

Co-Authored-By: Claude Opus 4.6 (1M context) <noreply@anthropic.com>
This commit is contained in:
Andrew Yim
2026-04-06 00:33:59 +09:00
parent 7c8dbaeb78
commit 292cd132c2
6 changed files with 11 additions and 11 deletions
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custom-skills/_ourdigital-shared/claude-ai-export/individual/01-brand-guide.md
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@@ -40,7 +40,7 @@ Activate with "ourdigital" or "our" prefix:
| 가치 | English | 클리닉 메타포 |
|------|---------|--------------|
| 마케팅 과학 | Marketing Science | 근거 중심 의학 |
| 실행 성과 중심 | Performance-driven | 실행 가능한 처방 |
| 실행 지향 | In-Action | 실행 가능한 처방 |
| 지속 성장 | Sustainable Growth | 체질 개선 |
### Brand Philosophy
@@ -111,7 +111,7 @@ Activate with "ourdigital" or "our" prefix:
When reviewing content, verify:
1. **Tone Match**: Does it match the channel's personality?
2. **Value Alignment**: Reflects Marketing Science, Performance-driven, Sustainable Growth?
2. **Value Alignment**: Reflects Marketing Science, In-Action, Sustainable Growth?
3. **Philosophy Check**: Precision + Empathy + Evidence present?
4. **Language Style**: Appropriate blend of Korean/English terms?
5. **Visual Consistency**: Uses approved color palette?