Andrew Yim
55d450e635
Restructured from Claude Desktop extracted skills into standard dual-platform packages (code/ + desktop/) aligned with existing skill conventions. - 46: Journal/blog content editor for journal.jamie.clinic - 47: Multi-channel marketing content editor with compliance checker - Updated CLAUDE.md skill registry and directory layout Co-Authored-By: Claude Opus 4.6 (1M context) <noreply@anthropic.com>
59 lines
2.1 KiB
Markdown
59 lines
2.1 KiB
Markdown
# CLAUDE.md
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## Overview
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Jamie Clinic journal content editor. Creates educational blog posts for "정기호의 성형외과 진료실 이야기" (journal.jamie.clinic) in Dr. Jung's authentic voice with medical ad compliance.
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## Content Types
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- Educational journal articles (교육적 저널 글)
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- Procedure explanation posts (시술 설명 포스트)
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- Patient FAQ articles (환자 FAQ 기사)
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## Workflow
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1. Receive topic/brief with target audience
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2. Draft article using Dr. Jung's voice (see `desktop/references/brand-voice.md`)
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3. Apply 5-step content structure (see `desktop/references/content-patterns.md`)
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4. Check compliance against medical ad law (see `desktop/references/medical-compliance.md`)
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5. Submit to `41-jamie-brand-audit` for final review
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## Brand Voice (Quick Reference)
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- 90% formal endings (~습니다/~입니다)
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- "환자분" for medical contexts (61%), "고객님" for service (22%)
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- Standard opening: "안녕하세요. 제이미성형외과 정기호 원장입니다."
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- Use Dr. Jung's signature analogies (tree transplant, puppet strings, clean canvas)
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- Key adjectives: 자연스러운, 젊은, 효과적인, 편안한, 시원한
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## Content Structure
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1. **Problem** (empathy) - Patient concerns
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2. **Cause** (education) - Why this happens
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3. **Solution** (Jamie's method) - Procedure intro
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4. **Advantages** (differentiation) - Recovery, scars, pain
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5. **Expected Results** (vision) - Outcomes
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## Compliance Rules
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- No exaggerated claims ("100% 성공", "부작용 없음")
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- No before/after comparisons without disclaimers
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- No guarantee language
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- No competitor comparisons
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- Always include required disclaimer at bottom
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- Set realistic expectations
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## Required Disclaimer
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```
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개인에 따라 부작용(출혈, 감염, 염증 등)이 있을 수 있으니
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사전에 의료진과 상담 후 결정하시기 바랍니다.
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```
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## References
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See `desktop/references/` for:
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- `brand-voice.md` - Dr. Jung's detailed voice characteristics
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- `content-patterns.md` - Article structure patterns and examples
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- `medical-compliance.md` - Korean medical advertising compliance guide
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