Andrew Yim
0bc24d00b9
Complete implementation of OurDigital skills with dual-platform support (Claude Desktop + Claude Code) following standardized structure. Skills created: - 01-ourdigital-brand-guide: Brand reference & style guidelines - 02-ourdigital-blog: Korean blog drafts (blog.ourdigital.org) - 03-ourdigital-journal: English essays (journal.ourdigital.org) - 04-ourdigital-research: Research prompts & workflows - 05-ourdigital-document: Notion-to-presentation pipeline - 06-ourdigital-designer: Visual/image prompt generation - 07-ourdigital-ad-manager: Ad copywriting & keyword research - 08-ourdigital-trainer: Training materials & workshop planning - 09-ourdigital-backoffice: Quotes, proposals, cost analysis - 10-ourdigital-skill-creator: Meta skill for creating new skills Features: - YAML frontmatter with "ourdigital" or "our" prefix triggers - Standardized directory structure (code/, desktop/, shared/, docs/) - Shared environment setup (_ourdigital-shared/) - Comprehensive reference documentation - Cross-skill integration support Co-Authored-By: Claude Opus 4.5 <noreply@anthropic.com>
82 lines
1.8 KiB
Markdown
82 lines
1.8 KiB
Markdown
# OurDigital Ad Manager
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Ad copywriting and keyword research for OurDigital marketing campaigns.
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## Purpose
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Create compelling advertising content:
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- Search ad copy (Google, Naver)
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- Display ad copy
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- Branded content
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- Keyword research and analysis
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## Activation
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Only activates with "ourdigital" keyword:
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- "ourdigital ad copy for [product]"
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- "ourdigital 광고 카피 작성해줘"
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- "ourdigital keyword research"
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## Features
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### Search Ad Copy
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- Google Ads format (30×3 headlines, 90×2 descriptions)
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- Naver Search Ad format (25자 제목, 45자 설명)
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- Keyword-optimized headlines
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- A/B test variations
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### Display Ad Copy
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- Leaderboard, rectangle, responsive formats
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- Problem-solution-CTA formula
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- Visual-copy synchronization
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### Keyword Research
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- Search volume analysis
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- Intent mapping (informational → transactional)
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- Competitor keyword analysis
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- Long-tail opportunities
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## Structure
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```
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07-ourdigital-ad-manager/
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├── code/
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│ ├── SKILL.md
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│ └── scripts/
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│ ├── generate_ads.py
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│ ├── keyword_research.py
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│ └── ad_analyzer.py
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├── desktop/
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│ ├── SKILL.md
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│ └── skill.yaml
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├── shared/
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│ └── references/
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│ ├── ad-copy-formulas.md
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│ └── platform-specs.md
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├── docs/
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│ └── CHANGELOG.md
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└── README.md
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```
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## Platform Support
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| Platform | Format | Focus |
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|----------|--------|-------|
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| Google Ads | 30×3 + 90×2 | Keyword match |
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| Naver | 25 + 45 | Trust signals |
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| Meta | 40 + 125 | Visual sync |
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| LinkedIn | 150 + 70 | Professional |
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## Integration
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Works with:
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- `01-ourdigital-brand-guide` - Brand voice
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- `04-ourdigital-research` - Market research
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- Google Ads Editor
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- Naver 검색광고
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## Version
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- Current: 1.0.0
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- Author: OurDigital
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