Files
our-claude-skills/custom-skills/23-seo-content-strategy/desktop/tools/semrush.md
Andrew Yim e527fb4b0f feat(seo-skills): multi-backend Data Source Selection (#7)
Replaces single-vendor (Ahrefs-only) tool defaults with a per-task
backend menu across all 14 SEO skills. Each skill now lists every
capable MCP in allowed-tools and documents how to pick between
Semrush, Ahrefs, OurSEO Agent (CLI + MCP), DataForSEO, and GSC
in its SKILL.md Data Source Selection section.

Tool stubs (~40 new files) populated per skill with capability
deltas, call patterns, and explicit "not for this skill when"
callouts so the menu is self-correcting.

Skills affected: 19-keyword-strategy, 20-serp-analysis,
21-position-tracking, 22-link-building, 23-content-strategy,
24-ecommerce, 25-kpi-framework, 26-international, 27-ai-visibility,
28-knowledge-graph, 31-competitor-intel, 32-crawl-budget,
33-migration-planner, 34-reporting-dashboard.

Co-authored-by: Claude Opus 4.7 (1M context) <noreply@anthropic.com>
2026-05-14 03:15:32 +09:00

1.2 KiB

Semrush MCP

Default for organic content discovery and keyword expansion in content strategy work.

Call pattern: discovery → get_report_schemaexecute_report.

Key reports

  • organic_research — organic keywords + top pages for a domain
  • keyword_research — expansion, volume, KD, intent
  • overview_research — domain-level traffic/visibility

Example

mcp__semrush__organic_research(query="<competitor.com>", database="us")
mcp__semrush__keyword_research(query="<seed topic>", database="us")
mcp__semrush__get_report_schema(report_id="<id>")
mcp__semrush__execute_report(report_id="<id>", params={...})

Korean market: database="kr".

Strengths for this skill

  • Best overall keyword + organic competitor view.
  • Cleanest discovery → schema → execute pattern for batch content brief generation.
  • Pairs with OurSEO crawl (on-page) and GSC (first-party performance).

Not for this skill when

  • On-page inventory of target site — OurSEO crawl_website.
  • Cannibalization detection — GSC first-party combined report.
  • Korean Naver contentour research naver * covers Naver-specific patterns Semrush doesn't.