12 new skills: Keyword Strategy, SERP Analysis, Position Tracking, Link Building, Content Strategy, E-Commerce SEO, KPI Framework, International SEO, AI Visibility, Knowledge Graph, Competitor Intel, and Crawl Budget. ~20K lines of Python across 25 domain scripts. Updated skill 11 pipeline table and repo CLAUDE.md. Enhanced skill 18 local SEO workflow from jamie.clinic audit. Note: Skill 26 hreflang_validator.py pending (content filter block). Co-Authored-By: Claude Opus 4.6 <noreply@anthropic.com>
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4.3 KiB
CLAUDE.md
Overview
E-commerce SEO audit tool for product page optimization, product schema validation, category taxonomy analysis, and marketplace presence checking. Supports Naver Smart Store optimization and Korean marketplace platforms (Coupang, Gmarket, 11번가).
Quick Start
pip install -r scripts/requirements.txt
# E-commerce SEO audit
python scripts/ecommerce_auditor.py --url https://example.com --json
# Product schema validation
python scripts/product_schema_checker.py --url https://example.com/product --json
Scripts
| Script | Purpose | Key Output |
|---|---|---|
ecommerce_auditor.py |
Full e-commerce SEO audit | Product page issues, category structure, marketplace presence |
product_schema_checker.py |
Validate product structured data | Schema completeness, errors, rich result eligibility |
base_client.py |
Shared utilities | RateLimiter, ConfigManager, BaseAsyncClient |
E-Commerce Auditor
# Full audit
python scripts/ecommerce_auditor.py --url https://example.com --json
# Product page audit only
python scripts/ecommerce_auditor.py --url https://example.com --scope products --json
# Category taxonomy analysis
python scripts/ecommerce_auditor.py --url https://example.com --scope categories --json
# Check Korean marketplace presence
python scripts/ecommerce_auditor.py --url https://example.com --korean-marketplaces --json
Capabilities:
- Product page SEO audit (titles, meta descriptions, image alt text, H1 structure)
- Category taxonomy analysis (depth, breadcrumb implementation, faceted navigation)
- Duplicate content detection (parameter URLs, product variants, pagination)
- Pagination/infinite scroll SEO validation (rel=prev/next, canonical tags)
- Internal linking structure for product discovery
- Naver Smart Store optimization checks
- Korean marketplace presence (Coupang, Gmarket, 11번가 product listing detection)
Product Schema Checker
# Validate single product page
python scripts/product_schema_checker.py --url https://example.com/product/123 --json
# Batch validate from sitemap
python scripts/product_schema_checker.py --sitemap https://example.com/product-sitemap.xml --sample 50 --json
Capabilities:
- Product schema validation (Product, Offer, AggregateRating, Review, BreadcrumbList)
- Required property completeness check (name, image, description, offers, price, availability)
- Optional property recommendations (brand, sku, gtin, mpn, review, aggregateRating)
- Rich result eligibility assessment
- Price and availability markup validation
- Merchant listing schema support
- Korean market: Naver Shopping structured data requirements
Ahrefs MCP Tools Used
| Tool | Purpose |
|---|---|
site-explorer-pages-by-traffic |
Identify top product/category pages |
site-explorer-organic-keywords |
Product page keyword performance |
Output Format
{
"url": "https://example.com",
"product_pages_audited": 50,
"issues": {
"critical": [...],
"high": [...],
"medium": [...],
"low": [...]
},
"category_structure": {
"max_depth": 4,
"breadcrumbs_present": true,
"faceted_nav_issues": [...]
},
"schema_validation": {
"pages_with_schema": 42,
"pages_without_schema": 8,
"common_errors": [...]
},
"korean_marketplaces": {
"naver_smart_store": {"found": true, "url": "..."},
"coupang": {"found": false},
"gmarket": {"found": false}
},
"score": 65,
"timestamp": "2025-01-01T00:00:00"
}
Notion Output (Required)
IMPORTANT: All audit reports MUST be saved to the OurDigital SEO Audit Log database.
Database Configuration
| Field | Value |
|---|---|
| Database ID | 2c8581e5-8a1e-8035-880b-e38cefc2f3ef |
| URL | https://www.notion.so/dintelligence/2c8581e58a1e8035880be38cefc2f3ef |
Required Properties
| Property | Type | Description |
|---|---|---|
| Issue | Title | Report title (Korean + date) |
| Site | URL | Audited website URL |
| Category | Select | E-Commerce SEO |
| Priority | Select | Based on issue severity |
| Found Date | Date | Audit date (YYYY-MM-DD) |
| Audit ID | Rich Text | Format: ECOM-YYYYMMDD-NNN |
Language Guidelines
- Report content in Korean (한국어)
- Keep technical English terms as-is (e.g., Schema Markup, Product, Offer)
- URLs and code remain unchanged