e527fb4b0f
Replaces single-vendor (Ahrefs-only) tool defaults with a per-task backend menu across all 14 SEO skills. Each skill now lists every capable MCP in allowed-tools and documents how to pick between Semrush, Ahrefs, OurSEO Agent (CLI + MCP), DataForSEO, and GSC in its SKILL.md Data Source Selection section. Tool stubs (~40 new files) populated per skill with capability deltas, call patterns, and explicit "not for this skill when" callouts so the menu is self-correcting. Skills affected: 19-keyword-strategy, 20-serp-analysis, 21-position-tracking, 22-link-building, 23-content-strategy, 24-ecommerce, 25-kpi-framework, 26-international, 27-ai-visibility, 28-knowledge-graph, 31-competitor-intel, 32-crawl-budget, 33-migration-planner, 34-reporting-dashboard. Co-authored-by: Claude Opus 4.7 (1M context) <noreply@anthropic.com>
40 lines
1.6 KiB
Markdown
40 lines
1.6 KiB
Markdown
# Semrush MCP
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For migrations, Semrush contributes **per-URL organic baseline**, **traffic value baseline**, and **cross-database comparison** when the migration involves a market change.
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Call pattern: discovery → `get_report_schema` → `execute_report`.
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## Key reports
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- `organic_research` — full organic keyword list for the domain (baseline)
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- `url_research` — per-URL organic data (KPI for redirect risk scoring)
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- `overview_research` — site-level traffic + visibility baseline
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- `trends_research` — period-over-period traffic deltas (post-launch monitoring)
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## Example
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```
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# Pre-migration baseline
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mcp__semrush__organic_research(query="<old-domain>", database="us")
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mcp__semrush__url_research(query="<specific old URL>", database="us")
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mcp__semrush__overview_research(query="<old-domain>", database="us")
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# Post-migration monitoring
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mcp__semrush__trends_research(query="<new-domain>", database="us")
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```
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Korean market: `database="kr"`.
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## Strengths for this skill
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- **`url_research`** gives per-URL organic data — useful input for redirect risk scoring alongside Ahrefs traffic value.
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- **`trends_research`** simplifies post-migration period-over-period delta.
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- Cross-database comparison helps validate visibility recovery across markets.
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## Not for this skill when
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- **URL inventory** — OurSEO `crawl_website` / Firecrawl `firecrawl_crawl`.
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- **Backlink baseline** for risk scoring — Ahrefs `site-explorer-pages-by-backlinks`.
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- **First-party impression baseline** — GSC `pages` / `combined` reports.
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- **Redirect health checking post-launch** — Firecrawl `firecrawl_scrape` or WebFetch.
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