Andrew Yim
0bc24d00b9
Complete implementation of OurDigital skills with dual-platform support (Claude Desktop + Claude Code) following standardized structure. Skills created: - 01-ourdigital-brand-guide: Brand reference & style guidelines - 02-ourdigital-blog: Korean blog drafts (blog.ourdigital.org) - 03-ourdigital-journal: English essays (journal.ourdigital.org) - 04-ourdigital-research: Research prompts & workflows - 05-ourdigital-document: Notion-to-presentation pipeline - 06-ourdigital-designer: Visual/image prompt generation - 07-ourdigital-ad-manager: Ad copywriting & keyword research - 08-ourdigital-trainer: Training materials & workshop planning - 09-ourdigital-backoffice: Quotes, proposals, cost analysis - 10-ourdigital-skill-creator: Meta skill for creating new skills Features: - YAML frontmatter with "ourdigital" or "our" prefix triggers - Standardized directory structure (code/, desktop/, shared/, docs/) - Shared environment setup (_ourdigital-shared/) - Comprehensive reference documentation - Cross-skill integration support Co-Authored-By: Claude Opus 4.5 <noreply@anthropic.com>
89 lines
2.3 KiB
Markdown
89 lines
2.3 KiB
Markdown
# OurDigital Brand Guide
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Reference skill for OurDigital brand standards, writing style, and visual identity.
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## Purpose
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This skill provides comprehensive brand guidelines for:
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- Brand foundation (mission, values, positioning)
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- Writing style (Korean/English)
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- Visual identity (colors, typography)
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- Channel-specific tone and manner
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- Brand compliance checking
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## Activation
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Only activates with "ourdigital" keyword:
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- "ourdigital 브랜드 가이드"
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- "ourdigital brand guide"
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- "ourdigital 톤앤매너"
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- "ourdigital 스타일 체크"
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## Structure
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```
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01-ourdigital-brand-guide/
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├── code/
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│ └── SKILL.md # Claude Code version
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├── desktop/
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│ └── SKILL.md # Claude Desktop version
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├── shared/
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│ ├── references/
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│ │ ├── brand-foundation.md # Complete brand identity
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│ │ ├── writing-style.md # Writing guidelines
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│ │ └── color-palette.md # Visual identity
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│ └── assets/
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│ └── tokens.css # CSS variables
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├── docs/
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│ ├── CHANGELOG.md
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│ └── logs/
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└── README.md
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```
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## Quick Reference
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### Brand Identity
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| Element | Content |
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|---------|---------|
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| Brand Name | OurDigital Clinic |
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| Tagline | 우리 디지털 클리닉 \| Your Digital Health Partner |
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| Philosophy | Precision + Empathy + Evidence |
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### Core Values
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- **Data-driven** (데이터 중심) - 정밀 검사
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- **In-Action** (실행 지향) - 실행 가능한 처방
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- **Marketing Science** (마케팅 과학) - 근거 중심 의학
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### Channel Tones
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| Channel | Tone |
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|---------|------|
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| ourdigital.org | Professional, Data-driven |
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| blog.ourdigital.org | Analytical, Educational |
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| journal.ourdigital.org | Conversational, Poetic |
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| ourstory.day | Intimate, Authentic |
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### Primary Colors
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| Color | HEX | Usage |
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|-------|-----|-------|
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| D.Black | #221814 | Dark backgrounds |
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| D.Olive | #cedc00 | Primary accent, CTA |
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| D.Green | #287379 | Secondary accent |
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| D.Blue | #0075c0 | Links |
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## Sources
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- [OurDigital Brand Guide](https://www.ourdigital.org/brand-guide/)
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- Notion: Our Digital Blog Styleguide
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- Notion: Brand Color Palette
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- Notion: OurDigital 브랜드 가이드 시스템 프레임워크
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## Version
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- Current: 1.0.0
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- Author: OurDigital
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- Environment: Both (Desktop & Code)
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