Andrew Yim
eea49f9f8c
Major refactoring of ourdigital-custom-skills with new numbering system: ## Structure Changes - Each skill now has code/ (Claude Code) and desktop/ (Claude Desktop) versions - New progressive numbering: 01-09 General, 10-19 SEO, 20-29 GTM, 30-39 OurDigital, 40-49 Jamie ## Skill Reorganization - 01-notion-organizer (from 02) - 10-18: SEO tools split into focused skills (technical, on-page, local, schema, vitals, gsc, gateway) - 20-21: GTM audit and manager - 30-32: OurDigital designer, research, presentation - 40-41: Jamie brand editor and audit ## New Files - .claude/commands/: Slash command definitions for all skills - CLAUDE.md: Updated with new skill structure documentation - REFACTORING_PLAN.md: Migration documentation - COMPATIBILITY_REPORT.md, SKILLS_COMPARISON.md: Analysis docs ## Removed - Old skill directories (02-05, 10-14, 20-21 old numbering) - Consolidated into new structure with _archive/ for reference 🤖 Generated with [Claude Code](https://claude.com/claude-code) Co-Authored-By: Claude Opus 4.5 <noreply@anthropic.com>
116 lines
2.3 KiB
Markdown
116 lines
2.3 KiB
Markdown
# GTM Audit Report Template
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## Executive Summary
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| Metric | Status |
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|--------|--------|
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| Container Installed | ✅ / ❌ |
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| Container Valid | ✅ / ❌ |
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| DataLayer Active | ✅ / ❌ |
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| Tags Firing | X of Y |
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| Critical Issues | X |
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| Warnings | X |
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## Container Status
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**Container ID**: GTM-XXXXXX
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**Installation Position**: head / body
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**Multiple Containers**: Yes / No
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**Noscript Fallback**: Present / Missing
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### Issues Found
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- [ ] Issue description
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## DataLayer Analysis
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### Events Captured
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| Event Name | Count | Has Issues |
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|------------|-------|------------|
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| page_view | 1 | No |
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| add_to_cart | 0 | - |
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### DataLayer Quality
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- [ ] Initialized before GTM
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- [ ] Standard event naming
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- [ ] Correct data types
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- [ ] E-commerce structure valid
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## Tag Firing Report
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### Tags Fired ✅
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| Destination | Events | Parameters |
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|-------------|--------|------------|
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| GA4 | page_view | page_location, page_title |
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| Meta Pixel | PageView | - |
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### Tags Not Detected ⚠️
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| Expected Tag | Reason | Priority |
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|--------------|--------|----------|
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| GA4 purchase | Event not triggered | High |
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## Network Request Analysis
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Total requests captured: X
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### By Destination
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| Destination | Requests | Status |
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|-------------|----------|--------|
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| GA4 | X | ✅ |
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| Meta | X | ✅ |
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| Google Ads | 0 | ⚠️ |
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## Issues & Recommendations
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### Critical 🔴
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1. **Issue Title**
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- Description
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- Impact
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- Recommended Fix
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### Warning 🟡
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1. **Issue Title**
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- Description
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- Recommended Fix
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### Info 🔵
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1. **Issue Title**
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- Description
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## Action Items Checklist
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### Immediate (Critical)
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- [ ] Action item 1
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- [ ] Action item 2
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### Short-term (This Week)
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- [ ] Action item 3
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### Long-term (This Month)
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- [ ] Action item 4
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## Technical Details
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### Environment
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- URL Audited: https://example.com
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- Audit Timestamp: YYYY-MM-DD HH:MM:SS
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- Browser: Chromium (headless)
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- Viewport: 1920x1080
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### Raw Data
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Full JSON report available at: `gtm_audit_report.json`
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---
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## Appendix: Tag Destination Reference
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| Tag Type | Network Pattern |
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|----------|-----------------|
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| GA4 | google-analytics.com/g/collect |
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| UA (Legacy) | google-analytics.com/collect |
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| Google Ads | googleads.g.doubleclick.net |
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| Meta Pixel | facebook.com/tr |
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| LinkedIn | px.ads.linkedin.com |
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| TikTok | analytics.tiktok.com |
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| Kakao | pixel.kakao.com |
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| Naver | wcs.naver.com |
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