6a10ce1333
- Add 93-tui-designer to all doc files and directory layouts - Remove phantom 42-jamie-journal-editor (directory never existed) - Update GTM directory names: 61-gtm-manager → 61-gtm-editor, 62-gtm-guardian → 62-gtm-validator in CLAUDE.md layout - Fix skill count: README 64→62, AGENTS.md 52→62 - Add .claude/commands/ slash command definitions - Add SEO comprehensive audit gotcha notes (JHR, SLA) Co-Authored-By: Claude Opus 4.6 (1M context) <noreply@anthropic.com>
43 lines
1.4 KiB
Markdown
43 lines
1.4 KiB
Markdown
---
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description: Local SEO audit for Korean-market businesses (GBP, Naver Place, NAP, citations)
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---
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# SEO Local Audit
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Korean-market local SEO: business identity, GBP, Naver Smart Place, Kakao Map, NAP consistency, citations, LocalBusiness schema.
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## Triggers
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- "local SEO", "Google Business Profile"
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- "Naver Place", "NAP consistency"
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## Workflow (7 Steps)
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1. **Business Identity (MANDATORY FIRST)**: Extract from JSON-LD, contact page, footer
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2. **Website NAP Extraction**: Establish canonical NAP baseline
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3. **GBP Verification**: Layered discovery (provided URL -> website -> WebSearch fallback)
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4. **Naver Smart Place**: Layered discovery with Korean search queries
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5. **Kakao Map Verification**: Check website links, then WebSearch
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6. **Citation Discovery**: Industry directories (강남언니, 바비톡, 굿닥, etc.)
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7. **LocalBusiness Schema Validation**: JSON-LD completeness check
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## Scoring Weights
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| Component | Weight |
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|-----------|--------|
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| NAP Consistency | 20% |
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| GBP Optimization | 20% |
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| Naver Smart Place | 20% |
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| LocalBusiness Schema | 15% |
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| Kakao Map | 10% |
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| Citations | 10% |
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| Business Identity | 5% |
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## Key Rules
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- GBP and Naver Map are JS-rendered -- use WebSearch for discovery
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- "Not discoverable via web search" != "does not exist"
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- Korean market: Naver Smart Place is as important as GBP
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## Notion Output
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- Database: `2c8581e5-8a1e-8035-880b-e38cefc2f3ef`
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- Category: Local SEO, Audit ID: LOCAL-YYYYMMDD-NNN
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