Files
our-claude-skills/custom-skills/78-dintel-campaign-designer/shared/templates/gate2-campaign-brief.md
Andrew Yim f27fb7a2c4
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Verify Skills / verify-skills (push) Has been cancelled
Add jamie-copy-trimmer (48) and dintel-campaign-designer (78) skills
Import two skills authored in Claude Cowork: jamie-copy-trimmer as a
root-only Jamie skill, and campaign-gate-process as dintel-campaign-designer
with full D.intelligence Agent Corps packaging (code/desktop/shared,
agent-id 78, Draft & Wait autonomy) since it now sits inside the 70-79
block. Bumps the corps roster count to 9 agents + 1 meta-agent across all
sibling skills and registers #78 in the shared USER-GUIDE/README. Also adds
.claude/commands wrappers and ~/.claude/skills symlinks so both are usable.

Co-Authored-By: Claude Sonnet 5 <noreply@anthropic.com>
2026-07-03 12:59:19 +09:00

33 lines
1.1 KiB
Markdown

# 캠페인 브리프 — Gate 2
<!-- One page. This is the agreement that governs the plan. Approve before Gate 3.
Carry forward the objective decided at Gate 1. Korean deliverable. -->
## 1. 목적 <!-- the single primary objective locked at Gate 1 -->
## 2. 타겟
- 1차 / 2차:
- 오디언스 프로파일 (한 문장):
## 3. 오퍼 / 핵심 제안
## 4. 메시지
- 핵심 메시지 (한 문장):
- 보조 메시지 (2~3):
## 5. 성과 지표 — 4층위 <!-- diversify; label baseline-less numbers as 가설; name the brand asset each qualitative goal touches -->
- 인지적 (도달 / 상기 / 브랜드 검색량):
- 정성적 (반응 / 톤 적합성) — **강화 브랜드 자산(속성·연상):**
- 관계·추천 (재방문 / 추천 의사 / 자발적 후기):
- 정량 전환 (문의 / 결제) — **[가설? baseline 유무]:**
## 6. 톤 & 채널 방향
- 톤:
- 채널 (우선순위):
## 7. 제약 / 컴플라이언스 (요약) <!-- summary only; full detail lives in the plan's 준비 점검 사항 -->
---
## 게이트 승인
- [ ] 승인 → **Gate 3 (기획서화)** 진행